Total staff
121
Employees
115
Contractors
6
Mix of rehab and long-term care
This home supports both short-term rehab and long-term care, with residents staying for a wide range of durations.
Conover Nursing & Rehab Center
CMS overall rating
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
Conover Nursing & Rehab Center
CMS overall rating
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
Conover Nursing & Rehab Center accepts Medicare, Medicaid, and private pay.
Overview of Conover Nursing & Rehab Center
Conover Nursing & Rehab Center is a family-owned nursing home in Conover, NC, offering rehabilitation and skilled nursing. With a compassionate and nurturing environment, the community ensures older adults have a comfortable stay. Residents also experience a worry-free lifestyle with 24-hour care, well-balanced meals, and transportation services. The community also goes above and beyond to get to know residents’ unique needs and habits to provide the best possible care for their recovery and wellness.
Sensory stimulation, light exercises, and celebrations help enhance residents’ cognition and encourage them to live actively. With spacious common areas and state-of-the-art rehabilitation equipment, residents can rest and move around comfortably. Residents also experience a laid-back lifestyle, as it is conveniently located in the quiet residential area of Conover. This nursing home is a good option for senior living in North Carolina, especially with its commitment to helping older adults return to their routines.
Quality ratings
The Overall CMS Rating combines results from health inspections, staffing levels and quality measures. Health inspections carry the most weight. Staffing and quality scores can increase or decrease the final rating based on performance compared to state and national standards.
Based on the results of the facility's three most recent standard inspections and any complaint investigations. CMS reviews the number, scope, and severity of deficiencies, with more recent findings weighted more heavily.
Measures average nursing staff hours per resident per day, including Registered Nurses (RNs) and total nursing staff. Ratings are adjusted based on the level of care residents require and are compared to state and national benchmarks.
Based on clinical and physical health indicators reported to CMS, such as hospital readmissions, falls, pressure ulcers, and improvements in mobility. These measures reflect how well residents' health needs are being managed.
Staffing hours breakdown
Daily nursing hours per resident by staff type, reported to CMS. Higher is generally better — compare this facility to state and national averages to see where staffing stands.
Total nursing care / resident
This home is ranked 27th out of 90 homes in North Carolina for nurse hours. Total adjusted nursing hours per resident per day, combining RN, LPN, and aide time. CMS adjusts this for case-mix so facilities can be fairly compared.
This home is ranked 27th out of 90 homes in North Carolina for nurse hours. Total adjusted nursing hours per resident per day, combining RN, LPN, and aide time. CMS adjusts this for case-mix so facilities can be fairly compared.
4h 33m per day
Rank #27 / 90Nurse hours — State benchmarkedThis home is ranked 27th out of 90 homes in North Carolina for nurse hours. Shows adjusted nurse hours per resident per day benchmarked to the North Carolina average, with a ranking across 90 North Carolina SNFs. More hours mean more direct care. The national average is about 3.5 hrs; below 3.0 is a red flag.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
vs North Carolina avg
+14%
Standout metric
Weekend Total Nursing is +15% above state avg
| Staff type | Hours / Day / Resident | vs state avg |
|---|---|---|
|
Weekend Total Nursing
Combined nursing hours (RN + LPN + Nurse Aide) per resident per day on weekends. Staffing often drops on weekends — this figure reveals whether the facility maintains adequate coverage outside of weekday hours.
| 3h 50m per day | ▲ 15% State avg: 3h 21m per day · National avg: 3h 25m per day |
Capacity and availability
This home usually has availability
Occupancy rate
71.7%
Rank #138 / 264Occupancy rate — State benchmarkedThis home is ranked 138th out of 264 homes in North Carolina for occupancy rate. Shows this facility's occupancy rate versus the North Carolina average, with its Statewide rank out of 264. Higher occupancy signals strong local demand and financial stability.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Avg. Length of Stay
81 days
Walk Score: 59 / 100 Rank #76 / 572Walk Score — State benchmarkedThis home is ranked 76th out of 572 homes in North Carolina for walk score. Shows how walkable this facility's neighborhood is compared to the average Walk Score across North Carolina SNFs. Higher scores benefit residents, families, and staff.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.
Staffing Data
Reporting period: October 1 – December 31, 2025 (Q4 2025). Source: CMS Payroll-Based Journal report.
Staff to resident ratio
1.64 : 1
9% fewer staff per resident than North Carolina average
Avg staff/day
53
Average shift
7.8 hours
0% compared with North Carolina average
Total staff hours (quarter)
37,851
Nursing staff breakdown
Q4 2025 · Oct 1 – Dec 31
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
Registered Nurse
Manages medical care and health needs.
RN Staff
All 10 RN Staff are full-time employees. No contractors work on this role.
10
All 10 RN Staff are full-time employees. No contractors work on this role.
10
Average shift length
Average shift length. Calculated as total hours divided by days worked and average staff per day.
10 hours
Average shift length. Calculated as total hours divided by days worked and average staff per day.
10 hoursLicensed Practical Nurse
Assists with medical care and medications.
LPN Staff
All 15 LPN Staff are full-time employees. No contractors work on this role.
15
All 15 LPN Staff are full-time employees. No contractors work on this role.
15
Average shift length
Average shift length. Calculated as total hours divided by days worked and average staff per day.
9.5 hours
Average shift length. Calculated as total hours divided by days worked and average staff per day.
9.5 hoursCertified Nursing Assistant
Helps with daily care and mobility.
CNA Staff
All 59 CNA Staff are full-time employees. No contractors work on this role.
59
All 59 CNA Staff are full-time employees. No contractors work on this role.
59
Average shift length
Average shift length. Calculated as total hours divided by days worked and average staff per day.
7.3 hours
Average shift length. Calculated as total hours divided by days worked and average staff per day.
7.3 hoursContractor staffing
Q4 2025 · Oct 1 – Dec 31
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
Total hours from contractors
1.1%
426 contractor hours this quarter
Feeding Assistant: 3
Medical Director: 1
Occupational Therapy Aide: 1
Occupational Therapy Assistant: 1
Staff by category
Q4 2025 · Oct 1 – Dec 31
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
| Certified Nursing Assistant | 59 | 0 | 59 | 19,950 | 92 | 100% | 7.3 |
| Licensed Practical Nurse | 15 | 0 | 15 | 6,216 | 92 | 100% | 9.5 |
| Registered Nurse | 10 | 0 | 10 | 2,779 | 92 | 100% | 10 |
| Medication Aide/Technician | 6 | 0 | 6 | 2,608 | 92 | 100% | 8.1 |
| Clinical Nurse Specialist | 4 | 0 | 4 | 1,322 | 69 | 75% | 8 |
| Qualified Social Worker | 3 | 0 | 3 | 743 | 67 | 73% | 6.4 |
| Mental Health Service Worker | 1 | 0 | 1 | 538 | 68 | 74% | 7.9 |
| Administrator | 1 | 0 | 1 | 520 | 65 | 71% | 8 |
| Dietitian | 1 | 0 | 1 | 471 | 61 | 66% | 7.7 |
| Nurse Practitioner | 1 | 0 | 1 | 463 | 60 | 65% | 7.7 |
| Respiratory Therapy Technician | 4 | 0 | 4 | 429 | 64 | 70% | 6.5 |
| Speech Language Pathologist | 3 | 0 | 3 | 426 | 67 | 73% | 5.8 |
| Physical Therapy Aide | 3 | 0 | 3 | 400 | 66 | 72% | 5.9 |
| Physical Therapy Assistant | 3 | 0 | 3 | 392 | 66 | 72% | 5.7 |
| Feeding Assistant | 0 | 3 | 3 | 291 | 46 | 50% | 4.6 |
| Other Dietary Services Staff | 1 | 0 | 1 | 169 | 26 | 28% | 6.5 |
| Medical Director | 0 | 1 | 1 | 56 | 13 | 14% | 4.3 |
| Occupational Therapy Assistant | 0 | 1 | 1 | 48 | 6 | 7% | 8 |
| Occupational Therapy Aide | 0 | 1 | 1 | 31 | 12 | 13% | 2.6 |
59 Certified Nursing Assistant
% of Days
100%
15 Licensed Practical Nurse
% of Days
100%
10 Registered Nurse
% of Days
100%
6 Medication Aide/Technician
% of Days
100%
4 Clinical Nurse Specialist
% of Days
75%
3 Qualified Social Worker
% of Days
73%
1 Mental Health Service Worker
% of Days
74%
1 Administrator
% of Days
71%
1 Dietitian
% of Days
66%
1 Nurse Practitioner
% of Days
65%
4 Respiratory Therapy Technician
% of Days
70%
3 Speech Language Pathologist
% of Days
73%
3 Physical Therapy Aide
% of Days
72%
3 Physical Therapy Assistant
% of Days
72%
3 Feeding Assistant
% of Days
50%
1 Other Dietary Services Staff
% of Days
28%
1 Medical Director
% of Days
14%
1 Occupational Therapy Assistant
% of Days
7%
1 Occupational Therapy Aide
% of Days
13%
Penalties and fines
Federal penalties imposed by CMS for regulatory violations, including civil money penalties (fines) and denials of payment for new Medicare/Medicaid admissions.
Source: CMS Penalties Database
No penalties in the past 3 years
No civil money penalties or payment denials were reported in the last 3 years.
Quality of care over time
These measures show how residents usually do over time at this home, based on health outcomes and preventive care.
High-risk clinical events score
A composite score based on pressure ulcers, falls with injury, weight loss, walking ability decline, and activities of daily living decline.
8.5
A composite score based on pressure ulcers, falls with injury, weight loss, walking ability decline, and activities of daily living decline.
8.5
26% better than North Carolina averageNorth Carolina average: 11.5
Functional decline score
A composite score based on activities of daily living decline, walking ability decline, and incontinence.
20.9
A composite score based on activities of daily living decline, walking ability decline, and incontinence.
20.9
In line with North Carolina averageNorth Carolina average: 20.6
Long-stay resident measures
Need for Help with Daily Activities Increased
Percent of long-stay residents whose need for help with daily activities has increased
12.6%
Percent of long-stay residents whose need for help with daily activities has increased
12.6%
28% better than North Carolina averageNorth Carolina average: 17.5%
Walking Ability Worsened
Percent of long-stay residents whose ability to move independently worsened
20.3%
Percent of long-stay residents whose ability to move independently worsened
20.3%
13% better than North Carolina averageNorth Carolina average: 23.3%
Low Risk Residents with Bowel/Bladder Incontinence
Percent of low risk long-stay residents who lose control of their bowels or bladder
29.7%
Percent of low risk long-stay residents who lose control of their bowels or bladder
29.7%
39% worse than North Carolina averageNorth Carolina average: 21.4%
Falls with Major Injury
Percent of long-stay residents experiencing one or more falls with major injury
6.2%
Percent of long-stay residents experiencing one or more falls with major injury
6.2%
71% worse than North Carolina averageNorth Carolina average: 3.6%
High Risk Residents with Pressure Ulcers
Percent of long-stay high risk residents with pressure ulcers
0.7%
Percent of long-stay high risk residents with pressure ulcers
0.7%
88% better than North Carolina averageNorth Carolina average: 6.3%
Urinary Tract Infection
Percent of long-stay residents with a urinary tract infection
2.5%
Percent of long-stay residents with a urinary tract infection
2.5%
In line with North Carolina averageNorth Carolina average: 2.6%
Lost Too Much Weight
Percent of long-stay residents who lose too much weight
2.7%
Percent of long-stay residents who lose too much weight
2.7%
63% better than North Carolina averageNorth Carolina average: 7.4%
Depressive Symptoms
Percent of long-stay residents who have depressive symptoms
0.0%
Percent of long-stay residents who have depressive symptoms
0.0%
100% better than North Carolina averageNorth Carolina average: 4.4%
Antipsychotic Use
Percent of long-stay residents who received an antipsychotic medication
8.8%
Percent of long-stay residents who received an antipsychotic medication
8.8%
35% better than North Carolina averageNorth Carolina average: 13.4%
Pneumococcal Vaccine
Percent of long-stay residents assessed and appropriately given the pneumococcal vaccine
100.0%
Percent of long-stay residents assessed and appropriately given the pneumococcal vaccine
100.0%
9% better than North Carolina averageNorth Carolina average: 91.6%
Influenza Vaccine
Percent of long-stay residents assessed and appropriately given the seasonal influenza vaccine
100.0%
Percent of long-stay residents assessed and appropriately given the seasonal influenza vaccine
100.0%
6% better than North Carolina averageNorth Carolina average: 94.1%
Short-stay resident measures
Pneumococcal Vaccine
Percent of short-stay residents assessed and appropriately given the pneumococcal vaccine
99.3%
Percent of short-stay residents assessed and appropriately given the pneumococcal vaccine
99.3%
24% better than North Carolina averageNorth Carolina average: 79.9%
Antipsychotic medication increase
Percent of short-stay residents who newly received an antipsychotic medication
0.3%
Percent of short-stay residents who newly received an antipsychotic medication
0.3%
81% better than North Carolina averageNorth Carolina average: 1.5%
Influenza Vaccine
Percent of short-stay residents assessed and appropriately given the seasonal influenza vaccine
95.1%
Percent of short-stay residents assessed and appropriately given the seasonal influenza vaccine
95.1%
22% better than North Carolina averageNorth Carolina average: 78.1%
Quality measures are calculated from Minimum Data Set (MDS) assessments. For most measures, lower percentages indicate better care quality.
Breakdown by payment type
Medicare
40% of new residents, usually for short-term rehab.
Typical stay
20 days
Private pay
53% of new residents, often for short stays.
Typical stay
1 - 2 months
Medicaid
7% of new residents, often for long-term daily care.
Typical stay
2 years
Facility Characteristics
Source: CMS Long-Term Care Facility Characteristics (Data as of Jan 2026)
Total residents
74
Medicare
8
10.8% of residents
Medicaid
48
64.9% of residents
Private pay or other
18
24.3% of residents
Programs & Services
Residents Group
Residents meet regularly to discuss policies, care quality, and activities
Nurse Aide Training
State-approved Nurse Aide Training and Competency Evaluation Program on-site
Active Resident Council
Organized group of residents that meets regularly to discuss facility policies, quality of life, and activities.
Data sourced from CMS Long-Term Care Facility Characteristics quarterly report. Payer mix reflects the current resident census by primary payment source.
Financial Trends
Historical financial and operational data for Conover Nursing & Rehab Center based on CMS SNF Cost Reports.
Occupancy Rate
71.7%
↓ 7.8pp vs 2022
Net Income
$2.3M
↑ ~$550.1K vs 2022
Total Payroll
$5.7M
↑ ~$220.4K vs 2022
Profit Margin
20.1%
↑ 4.8pp vs 2022
Finances and operations
Privately-owned community
Operated by a business corporation.
Home revenue
$13.5M
Profit
$2.3M
Privately-owned community
Operated by a business corporation.
Home revenue
$13.5M Rank #59 / 97Revenue — State benchmarkedThis home is ranked 59th out of 97 homes in North Carolina for revenue. Shows this facility's annual revenue compared to the North Carolina SNF average. Higher revenue generally means more resources for staffing and capital — read alongside Payroll %.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Profit
$2.3M
Payroll costs
The portion of the home's budget spent on staff, including nurses, caregivers, and other employees who support care and operations.
Rank #71 / 97Payroll — State benchmarkedThis home is ranked 71st out of 97 homes in North Carolina for payroll. Shows total annual staff payroll benchmarked to the North Carolina average. Higher payroll investment relative to peers often signals better staffing and less reliance on cheaper contract labor.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
$5.7M
The portion of the home's budget spent on staff, including nurses, caregivers, and other employees who support care and operations.
Rank #71 / 97Payroll — State benchmarkedThis home is ranked 71st out of 97 homes in North Carolina for payroll. Shows total annual staff payroll benchmarked to the North Carolina average. Higher payroll investment relative to peers often signals better staffing and less reliance on cheaper contract labor.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Other operating costs
All remaining costs needed to run the home, such as food, utilities, building maintenance, supplies and administrative expenses.
$5.6M
All remaining costs needed to run the home, such as food, utilities, building maintenance, supplies and administrative expenses.
Total costs
$11.2M
What does this home offer?
Housing Options: Private / Semi-Private Rooms
Building Type: Single-story
Transportation Services
Rehabilitative Support
On-site Medical Care and Health Services
Who this home usually serves
Show admissions and discharges
TYPE OF STAY
Places of interest near Conover Nursing & Rehab Center
0.9 miles from city center
Estimated distance in miles from Conover's city center to Conover Nursing & Rehab Center's address, calculated via Google Maps.
Calculate Travel Distance to Conover Nursing & Rehab Center
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Financial Assistance for
Nursing Home in North Carolina
Conover Nursing & Rehab Center is located in Conover, North Carolina.
Here are the financial assistance programs available to residents in North Carolina.
Compare Nursing Home around Newton
The information below is reported by the North Carolina Department of Health and Human Services, Division of Health Service Regulation.
Filter by care type
| Abernethy Laurels |
NH Nursing Home Licensed facility providing 24/7 skilled nursing care for residents with complex, ongoing medical needs. Staffed by RNs, LPNs, and CNAs. Inspected and star-rated annually by CMS. Accepts Medicare (short-term rehab) and Medicaid (long-term care).
AL Assisted Living A licensed, long-term care setting for seniors or individuals with disabilities who need help with daily activities — like bathing, dressing, and medication management — but not 24-hour skilled nursing. Offers housing, meals, and around-the-clock support while aiming to maximize resident independence.
IL Independent Living Lifestyle-focused communities for older adults offering dining, activities, and transportation with minimal personal care. Best for active, independent seniors who want community without medical support.
MC Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk. | Newton | 192
Facility
192
NC AVG
76
Rank
#5 / 390 | 86.3% | +13% | 4.65 | +38% | +17% | $0 | 3 | 1.5 | - | 161 |
0
Facility
0
NC AVG
33
Rank
#548 / 572 | Everyage | $32.8M | $14.7M | 44.7% | 345161 | ||||
| Conover Nursing & Rehab Center |
NH Nursing Home Licensed facility providing 24/7 skilled nursing care for residents with complex, ongoing medical needs. Staffed by RNs, LPNs, and CNAs. Inspected and star-rated annually by CMS. Accepts Medicare (short-term rehab) and Medicaid (long-term care). | Conover (Tri-City) | 90
Facility
90
NC AVG
76
Rank
#130 / 390 | - | - | 4.54 | -9% | +14% | $0 | 4 | 4.0 | - | 75 |
59
Facility
59
NC AVG
33
Rank
#76 / 572 | Jason Sherrill | $13.5M | $5.7M | 42% | 345516 | ||||
| Greens at Hickory |
NH Nursing Home Licensed facility providing 24/7 skilled nursing care for residents with complex, ongoing medical needs. Staffed by RNs, LPNs, and CNAs. Inspected and star-rated annually by CMS. Accepts Medicare (short-term rehab) and Medicaid (long-term care).
MC Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk. | Hickory (Lake Forest) | 150
Facility
150
NC AVG
76
Rank
#16 / 390 | 71.9% | -6% | 3.98 | -55% | 0% | $0 | 16 | 5.3 | - | 109 |
59
Facility
59
NC AVG
33
Rank
#76 / 572 | Lasheena Webb | $14.4M | $6.8M | 47.3% | 345232 |
Frequently Asked Questions about Conover Nursing & Rehab Center
What neighborhood is Conover Nursing & Rehab Center in?
Conover Nursing & Rehab Center is in the Tri-City neighborhood.
Is Conover Nursing & Rehab Center in a walkable area?
Conover Nursing & Rehab Center has a walk score of 59. Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.
Are there photos of Conover Nursing & Rehab Center?
Yes — there are 6 photos of Conover Nursing & Rehab Center in the photo gallery on this page.
What is the address of Conover Nursing & Rehab Center?
Conover Nursing & Rehab Center is located at 920 4th St SW, Conover, NC 28613.
What is the phone number of Conover Nursing & Rehab Center?
(828) 695-8282 will put you in contact with the team at Conover Nursing & Rehab Center.
Is Conover Nursing & Rehab Center Medicare or Medicaid certified?
Yes — Conover Nursing & Rehab Center is a CMS-certified provider of Medicare and Medicaid.
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