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CareOne at East Brunswick Assisted Living
Assisted Living & Memory Care · East Brunswick, NJ
Exterior view of CareOne at East Brunswick with landscaped grounds Comfortable interior of a resident room Common area with comfortable seating and decor Well-decorated resident bedroom with a bed and chair

CareOne at East Brunswick Assisted Living

Assisted Living & Memory Care · East Brunswick, NJ
664 Cranbury Rd, East Brunswick, NJ 08816 View map
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Overview of CareOne at East Brunswick Assisted Living

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CareOne at East Brunswick Assisted Living is a reliable senior living community in Middlesex County, East Brunswick, NJ, that offers assisted living and memory care services. The community welcomes residents into beautiful accommodations and provides them with highly personalized care. A dedicated care team is available 24/7 to provide excellent care and oversee residents’ customized care plans to ensure they are receiving efficient care services.

Conveniently located near New Jersey Turnpike and Route 18, East Brunswick provides easy access to shopping, dining and entertainment options, encouraging a fun and vibrant lifestyle. The community also offers a broad range of amenities and activities that presents plenty of opportunities for socialization. Residents also enjoy restaurant-style dining and gourmet cuisine prepared by a team of talented chefs. Amenities include on-site beauty salons, movie theaters, and libraries to promote residents’ mind-body wellness.

Facility Direct Line (732) 653-1178
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By The Numbers

Community insights.

Bed count Info A mid-sized community that may balance personal attention with shared amenities and social activities. 106 Rank #121 / 253Bed count — State benchmarked This assisted living community is ranked 121st out of 253 assisted living communities we track in New Jersey for bed count. Shows this facility's certified or reported bed count compared to other New Jersey facilities. Larger communities may offer more amenities, programs, and on-site services for residents and families. Communities with the same value for a metric share the same rank. Rankings compare like with like: every assisted living community we track in New Jersey that reports data for that category. Assisted living communities without available data are excluded, so the pool size varies from metric to metric.

Medium-capacity home · Offers a balance of services and community atmosphere.

Walk Score Info Car-dependent. A few nearby services may be reachable on foot, but most trips require transportation. Rank #172 / 283Walk Score — State benchmarked This assisted living community is ranked 172nd out of 283 assisted living communities we track in New Jersey for walk score. Shows how walkable this facility's neighborhood is compared to the average walk score across New Jersey facilities. Higher scores benefit residents, families, and staff. Communities with the same value for a metric share the same rank. Rankings compare like with like: every assisted living community we track in New Jersey that reports data for that category. Assisted living communities without available data are excluded, so the pool size varies from metric to metric.
33 / 100
Occupancy rate Info Occupancy lower than 85% suggests more openings may be available. Rank #184 / 215Occupancy rate — State benchmarked This assisted living community is ranked 184th out of 215 assisted living communities we track in New Jersey for occupancy. Shows this facility's occupancy rate versus the New Jersey average, with its Statewide rank out of 215. Higher occupancy signals strong local demand and financial stability. Communities with the same value for a metric share the same rank. Rankings compare like with like: every assisted living community we track in New Jersey that reports data for that category. Assisted living communities without available data are excluded, so the pool size varies from metric to metric.
54.7% This home usually has availability

Based on 58 residents and 106 beds. Source: state inspection report (Jan 2022)

Lower than the New Jersey average: 72.8%

About This Community

License Details

Facility TypeAssisted Living Residence
License NumberAL12001

Ownership & Operating Entity

CareOne at East Brunswick Assisted Living is legally operated by Cranbury Road, LLC, and administered by Ms. Ekta Shah.

OfficersPeople and entities with formal legal or financial responsibility for the organization that owns this community, as listed in New Jersey's licensing records.Des Holding CO INC; Daniel Straus

Type Of Units

Assisted Living
106 units
Total beds
106 units

Therapy & Rehabilitation

1 service
Short-Term Rehab

Staffing & Medical

1 service
Licensed Nurses/CNAs

Memory & Specialized Care

1 service
Hospice & Palliative Care

Additional Services

2 services
Respite CareRespite care provides families and unpaid caregivers with short-term relief from caregiving duties. Care can range from a few hours to a few weeks.
Transportation

Additional Policies & Features

Pets Allowed

Amenities & Lifestyle

Game Room
Bar
Beauty Salon
Café
Fitness Center
Wellness Center
Library
Movie Theater
Outdoor Entertainment Area

Room Accommodations

Building Type3-story
Room Types
Studio 1 Bed

Contact CareOne at East Brunswick Assisted Living

Inspection History

In New Jersey, the Department of Health, Health Facilities Evaluation and Licensing conducts mandatory unannounced surveys to ensure facilities provide safe and effective resident care.

The figures below cover inspections recorded between August 17, 2021 and August 17, 2026.

ALM Inspection Grade Unavailable

Not published

We don't have enough verified data to publish an inspection grade for this facility — a missing grade reflects what we've been able to verify, not the facility's quality.

ALM Inspection Grade unavailable: limited inspection data.

Inspection Scorecard Info This scorecard compares key inspection, deficiency, and complaint metrics at this facility against the New Jersey state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.

Overall vs. NJ average 0 Worse No metrics in this bucket. 2 Better Metrics better than New Jersey average:
• Total deficiencies (95% below)
• Deficiencies per inspection (64% below)

Deficiencies Info Deficiencies are formal regulatory issues recorded during state inspections.

This FacilityNJ Averagevs. NJ Avg
Total deficiencies Info Formal regulatory issues recorded by inspectors across all inspection types. 120.0 This facility has 95% fewer total deficiencies than a typical New Jersey assisted living residence (1 vs. NJ avg 20).↓ 95% better
Deficiencies per inspection Info Average deficiencies per inspection. 1.02.8 This facility has 64% fewer deficiencies per inspection than a typical New Jersey assisted living residence (1 vs. NJ avg 2.8).↓ 64% better
Deficiency breakdown Info Per-category split of the 1 deficiencies recorded across all inspections. Counts are compared against the New Jersey state average for each category. A green dot means this facility is below the state average for that category; an amber dot means it is above.
1 Routine deficiencies NJ avg: 15.0

Inspections Info State inspections evaluate whether the facility meets health and safety standards.

This FacilityNJ Averagevs. NJ Avg
Total inspections Info Combined count of all inspections conducted at this facility. 16.0 This facility has had 83% fewer total inspections than the New Jersey average (1 vs. NJ avg 6). More inspections can mean more regulatory scrutiny rather than worse care.↓ 83% fewer
Routine inspections Info Scheduled licensing inspections conducted on a regular cycle, separate from visits triggered by a complaint. 14.0 This facility has had 75% fewer routine inspections than the New Jersey average (1 vs. NJ avg 4). More inspections can mean more regulatory scrutiny rather than worse care.↓ 75% fewer
Complaint inspections Info On-site inspections triggered by complaints filed with New Jersey regulators. 02.0 This facility has had 100% fewer complaint inspections than the New Jersey average (0 vs. NJ avg 2). More inspections can mean more regulatory scrutiny rather than worse care.↓ 100% fewer
Show Inspection Reports

Places of interest near CareOne at East Brunswick Assisted Living

Address 2.6 miles from city center Info Estimated distance in miles from East Brunswick's city center to CareOne at East Brunswick Assisted Living's address, calculated via Google Maps.

Calculate Travel Distance to CareOne at East Brunswick Assisted Living

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Address

Compare Assisted Living around Middlesex County

Info below is compiled from the NJ Dept. of Health (NJDOH), senior community websites & trusted data sources such as Walk Score & BBB.

Communities are listed from highest-ranked to lowest-ranked based on our methodology.

Care Types in This Table AL (Assisted Living): Housing with help for daily activities like bathing, dressing, and medication, without 24-hour skilled nursing. MC (Memory Care): Secured, specialized care for people living with Alzheimer's or dementia.
City and state of the facility. Used for mapping and state-average comparisons.
Licensed bed capacity (maximum allowed). Not the same as how many beds are currently filled.
Indicates whether residents are allowed to have pets in the facility.
Third-party neighborhood walkability score (0–100). Convenience/context metric, not a healthcare quality measure.
Description of bed or unit types offered (e.g. assisted living, memory care), as reported in state or facility disclosures.
Name of the licensed owner, operator, or managing entity as filed with the state. Useful for grouping facilities under the same organization.
A named contact for the facility. Hover the name to see their role — Administrator (state administrator of record or facility-provided administrator), Nursing Director, Medical Director, or Staff. The most authoritative available is shown.
Reported or derived occupancy for the facility—typically how fully licensed capacity is utilized. Compare across peers in the same market.
Count of regulatory inspections in the reporting window. Higher volume can reflect more oversight visits, complaint-driven surveys, or routine licensure cycles.
Total count of deficiencies (cited regulatory issues) recorded in the selected reporting period. Read alongside inspection counts for context.
The average number of deficiencies this facility receives each time it's inspected, calculated as total deficiencies ÷ total inspections. A lower number suggests more consistent compliance with safety and care standards.
CareOne at East Brunswick Assisted Living
AL
MC
East Brunswick (East Brunswick Township)
106
Facility 106
NJ AVG 105
Rank #121 / 253
Yes
33
Facility 33
NJ AVG 43
Rank #172 / 283
Studio / 1 BedCranbury Road, LLCMs. Ekta Shah
54.7%
Facility 54.7%
NJ AVG 72.8%
Rank #184 / 215
1
1
Facility 1
NJ AVG 20
Rank #39 / 251
1.0
Facility 1.0
NJ AVG 3.3
Rank #69 / 245
Graceland Gardens LLC
AL
MC
North Brunswick Township
27
Facility 27
NJ AVG 105
Rank #251 / 253
Yes
47
Facility 47
NJ AVG 43
Rank #116 / 283
1 Bed / 2 BedGraceland Gardens, LLCJeanne Selby-1
1
Facility 1
NJ AVG 20
Rank #39 / 251
1.0
Facility 1.0
NJ AVG 3.3
Rank #69 / 245

Rank badges are statewide and care-type specific: each assisted living community is ranked against every other NJ assisted living community we track that reports that metric, not just the 2 on this page. See how we rank facilities

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Financial assistance

Programs that may help with care and living costs in New Jersey

CareOne at East Brunswick Assisted Living is in East Brunswick, New Jersey. These programs may support different care settings or living expenses. A listing does not confirm this community participates; our concierge team can help confirm.

Get financial aid guidance
Long-term care coverage

Managed Long Term Services and Supports

Managed Long Term Services and Supports

Eligibility

General
Adults age 65+ or younger people who are blind or disabled and meet Medicaid financial and clinical eligibility for long-term services and supports.
NJ specifics
MLTSS delivers long-term services through NJ FamilyCare managed care.

What it provides

  • Coordinated Medicaid long-term care at home or in eligible facilities; covered supports include care management; respite; home-delivered meals and personal emergency response systems.
Cash support · veterans

VA Aid and Attendance (A&A) and Housebound Benefits

VA Aid and Attendance (A&A) and Housebound Benefits

Who it is for
Veterans or survivors with VA pension eligibility and an Aid and Attendance or Housebound medical need
Income limit
2026 · Countable income is compared with the applicable maximum annual pension rate (MAPR), which varies by dependents and benefit category. For a veteran with one dependent and Aid and Attendance, MAPR is $34,488/year.
Asset limit
VA pension net-worth ceiling is $163,699 from December 1, 2025 through November 30, 2026. Net worth includes countable assets plus income for VA purposes; exclusions and transfer rules apply.

Eligibility

General
Aid and Attendance or Housebound is an increased VA pension rate for eligible veterans or surviving spouses who meet pension and additional care/disability requirements; it is not a stand-alone state benefit.
NJ specifics
Federal VA pension rules apply nationwide.

What it provides

  • Monthly pension is based on the applicable MAPR less countable annual income; divided by 12. Maximum annual veteran Aid and Attendance rates are $29,093 without dependents and $34,488 with one dependent; actual payments may be lower.
In-home & community support

JACC (Jersey Assistance for Community Caregiving)

JACC (Jersey Assistance for Community Caregiving)

Income limit
2026 · No more than 365% of the federal poverty level; official program page lists $4,855/month individual and $6,582/month married couple.
Asset limit
Countable resources at or below $40,000 individual or $60,000 couple.

Eligibility

General
Age 60+, nursing-home level of care, and desire to remain at home; JACC does not serve people enrolled in Medicaid such as NJ FamilyCare or MLTSS.

What it provides

  • Care management and an individualized plan of home/community services.
Caregiver respite for community living

Statewide Respite Care Program

Statewide Respite Care Program

Income limit
2026 gross monthly maximum: $2,982 single or $5,964 married combined.
Asset limit
Liquid-asset maximum: $40,000 single or $60,000 married combined.

Eligibility

General
New Jersey adults 18+ living in the community with certified functional impairment and daily unpaid care or supervision. Financial rules apply; participation cannot overlap with MLTSS, JACC, Alzheimer’s Adult Day Services or Congregate Housing Services.

What it provides

  • Short-term or intermittent respite for an unpaid caregiver; the care recipient’s income determines a 0%–25% share of service costs.
Prescription costs

Pharmaceutical Assistance to the Aged and Disabled (PAAD)

Pharmaceutical Assistance to the Aged and Disabled (PAAD)

Income limit
2026 · Annual income less than $54,943 single or $62,390 married.

Eligibility

General
New Jersey resident age 65+ or age 18–64 receiving Social Security disability benefits; meet the program income and prescription-coverage rules. Medicare-eligible participants must meet Part D enrollment requirements.

What it provides

  • Covered prescription copay generally $5 for generic and $7 for brand-name drugs; subject to coordination with Medicare Part D.
Prescription costs

Senior Gold Prescription Discount Program

Senior Gold Prescription Discount Program

Income limit
2026 · Annual income between $54,943 and $64,943 single, or between $62,390 and $72,390 married.

Eligibility

General
New Jersey resident age 65+ or age 18–64 receiving Social Security disability benefits; meet the program income and prescription-coverage rules. Medicare-eligible participants must meet Part D enrollment requirements.

What it provides

  • Covered prescriptions generally cost the member $15 plus half the remaining drug cost; with program-specific catastrophic protection.
Medicare costs

Medicare Savings Program (MSP)

Medicare Savings Program (MSP)

Who it is for
Medicare beneficiaries with limited income who need help with premiums or cost sharing

Eligibility

General
Medicare beneficiary; the state determines the applicable Medicare Savings Program. QMB helps with premiums and Medicare cost sharing; SLMB and QI generally help with Part B premiums.
NJ specifics
QI requires annual application and is funded first-come, first-served with priority for prior recipients. QMB, SLMB and QI confer Part D Extra Help.

What it provides

  • QMB pays eligible Part A/Part B premiums and Medicare deductibles and cost sharing; SLMB and QI pay Part B premiums. The exact benefit depends on the approved program.
Utility assistance

Universal Service Fund (USF)

Universal Service Fund (USF)

Income limit
2026–2027 program year · Gross household income at or below 60% of New Jersey state median income, using the current household-size table.

Eligibility

General
Income-eligible New Jersey households with qualifying natural-gas or electric costs; assistance depends on household income and energy burden.
NJ specifics
USF accepts applications year-round and shares an application with LIHEAP.

What it provides

  • Monthly credits on qualifying natural-gas and electric bills.
Energy assistance

Home Energy Assistance Program (LIHEAP)

Home Energy Assistance Program (LIHEAP)

Income limit
2026–2027 program year · Gross household income at or below 60% of New Jersey state median income, using the current household-size table.

Eligibility

General
Income-eligible households responsible for home-heating costs, including qualifying heating costs included in rent.
NJ specifics
The 2026–2027 LIHEAP application period runs October 1, 2026 through June 30, 2027, subject to funding; the combined application also screens for USF.

What it provides

  • Assistance with eligible home-heating costs; qualifying households may also receive medically necessary cooling assistance.
Utility-cost assistance

Lifeline Utility Assistance

Lifeline Utility Assistance

Income limit
PAAD-based eligibility in 2026: income below $54,943 single or $62,390 married; age 65+ or age 18–64 receiving Social Security Disability.

Eligibility

General
New Jersey residents who meet PAAD criteria or a specified qualifying assistance category; applies to eligible utility customers and tenants whose gas/electric costs are included in rent.

What it provides

  • A $225 annual electric/gas bill credit or eligible tenant payment. SSI recipients receive the utility supplement through their SSI payment instead of a second Lifeline award.
Hearing-aid expense assistance

Hearing Aid Assistance to the Aged and Disabled (HAAAD)

Hearing Aid Assistance to the Aged and Disabled (HAAAD)

Income limit
2026 income no greater than $54,943 single or $62,390 married; PAAD/Lifeline verification rules apply.

Eligibility

General
New Jersey residents with hearing loss who meet PAAD/Lifeline age-or-disability and financial criteria. Beneficiaries must be enrolled in PAAD or Lifeline; if not already enrolled, complete NJSave before applying for HAAAD. Other hearing-aid coverage is considered.

What it provides

  • Reimbursement up to $500 for one hearing aid or $1,000 for two per calendar year; partial insurance coverage may qualify within program rules.
Know before you visit

Frequently Asked Questions about CareOne at East Brunswick Assisted Living

Quick answers from public records and the community's own listing.
01 What neighborhood is CareOne at East Brunswick Assisted Living in?
CareOne at East Brunswick Assisted Living is in the East Brunswick Township neighborhood of East Brunswick.
02 Who is the owner of CareOne at East Brunswick Assisted Living?
CareOne at East Brunswick Assisted Living is legally operated by Cranbury Road, LLC, and administered by Ms. Ekta Shah.
03 Is CareOne at East Brunswick Assisted Living in a walkable area?
CareOne at East Brunswick Assisted Living has a walk score of 33. Car-dependent. A few nearby services may be reachable on foot, but most trips require transportation.
04 What is the license number of CareOne at East Brunswick Assisted Living?
According to NJ state health department records, CareOne at East Brunswick Assisted Living's license number is AL12001.
05 What is the occupancy rate at CareOne at East Brunswick Assisted Living?
CareOne at East Brunswick Assisted Living's occupancy is 54.7%.
06 Are pets allowed at CareOne at East Brunswick Assisted Living?
Yes, CareOne at East Brunswick Assisted Living allows residents to bring their pets.
07 Who is the administrator of CareOne at East Brunswick Assisted Living?
Ms. Ekta Shah is the administrator of CareOne at East Brunswick Assisted Living.
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