Heartfelt Manor
Assisted Living & Memory Care · Roswell, NM

Heartfelt Manor

Assisted Living & Memory Care · Roswell, NM

Overview of Heartfelt Manor

Heartfelt Manor, located in Roswell, NM, is a senior care provider committed to providing their residents’ special care needs. To ensure this, Heartfelt Manor only employs highly qualified CNAs and medical technicians, as well as nurses and staff medical doctors. As part of their care services, they provide residents with 24/7 care and support, memory care for residents living with Alzheimer’s and dementia, and health and rehabilitation programs that promote overall wellness.

Personal care is also provided as a part of their care services. This includes assistance with daily living activities such as bathing and grooming, meal provisions that caters to special dietary needs. Heartfelt Manor’s care center is also highly secured with an exit prevention system, to prevent residents with memory challenges from wandering off.

Bed community size
8-bed community Rank #141 / 148Bed count — State benchmarkedThis home is ranked 141st out of 148 homes in New Mexico. Shows this facility's certified or reported bed count compared to other New Mexico facilities. Larger communities may offer more amenities, programs, and on-site services for residents and families.Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
A smaller, more intimate setting that may offer a quieter environment and closer staff-resident interactions.
Years in operation
22 years in operation
A longer operating history, which may indicate experience navigating regulations and delivering ongoing care.
Walk Score
Walk Score: 0 / 100 Rank #187 / 208Walk Score — State benchmarkedThis home is ranked 187th out of 208 homes in New Mexico. Shows how walkable this facility's neighborhood is compared to the average Walk Score across New Mexico facilities. Higher scores benefit residents, families, and staff.Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Car-dependent. Most errands require a car, with limited nearby walkable options.
BBB Rating
BBB Rating: A+ (Accredited)
An independent rating from the Better Business Bureau based on factors such as complaint history, transparency, and business practices.
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About this community

Occupancy

Occupancy rate
100%
Rank #1 / 121Occupancy rate — State benchmarkedThis home is ranked 1st out of 121 homes in New Mexico. Shows this facility's occupancy rate versus the New Mexico average, with its Statewide rank out of 121. Higher occupancy signals strong local demand and financial stability.Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Higher than the New Mexico average: 78.9%
Occupied beds
8 / 8
Average occupied beds in New Mexico homes 82 beds

License Details

Facility TypeAssisted Living Facility
ExpirationMay 31, 2026 Expired
CountyChaves

Ownership & Operating Entity

Heartfelt Manor is legally operated by Heartfelt Manor Incorporate, and administered by Ginny Micklevitz.

Safety & Compliance

Wheelchair Accessible
Safety FeaturesSecurity camera system in place.

Staffing

Key information about the people who lead and staff this community.

Leadership

ContactGinny Micklevitz

Staffing & Medical

2 services
Licensed Nurses/CNAs
24-Hour Staffing

Contact Information

Fax(575) 627-0785

Amenities & Lifestyle

Recreational Activities
Nutritious Meals
24/7 Staffing
Security Camera System
Specific ProgramsArts and crafts
Touring Hours7 am to 7 pm, 7 days a week

Contact Heartfelt Manor

Inspection History

In New Mexico, the Department of Health, Division of Health Improvement is the primary regulatory authority that conducts unannounced inspections and investigates quality of care complaints.

Since 2006 · 20 years of data 17 deficiencies

Inspection Scorecard Info This scorecard compares key inspection, deficiency, and complaint metrics at this facility against the New Mexico state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.

Since 2006 vs. New Mexico state average
Overall vs. NM average 0 Worse No metrics in this bucket. 2 Better Metrics better than New Mexico average:
• Total deficiencies (43% below)
• Deficiencies per year (40% below)
Latest Inspection August 11, 2020 Routine

Deficiencies Info Deficiencies are formal regulatory issues recorded during state inspections.

This FacilityNM Averagevs. NM Avg
Total deficiencies Info Formal regulatory issues recorded by inspectors across all inspection types. 1730 This facility has 43% fewer total deficiencies than a typical New Mexico assisted living residence (17 vs. NM avg 30).↓ 43% better
Deficiencies per year Info Average deficiencies per year since 2006. 0.91.5 This facility has 40% fewer deficiencies per year than a typical New Mexico assisted living residence (0.9 vs. NM avg 1.5).↓ 40% better

Inspection Reports Summary Info An editor-reviewed summary of the themes and findings across this facility's recent inspection reports.

  • The most recent inspection on August 11, 2020, found no deficiencies during the offsite Covid-19 infection prevention and control survey.
  • The May 26, 2016 inspection cited nine deficiencies including staff training failures, incomplete admission agreements, medication storage issues, and blocked emergency exits.
  • A January 22, 2009 complaint investigation substantiated medication administration errors and failure to obtain written consent for medication assistance for eight residents.

Places of interest near Heartfelt Manor

Address 4.5 miles from city center Info Estimated distance in miles from Roswell's city center to Heartfelt Manor's address, calculated via Google Maps.

Calculate Travel Distance to Heartfelt Manor

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Address

Compare Assisted Living around Roswell

The information below is reported by the New Mexico Department of Health, Division of Health Improvement.

BeeHive Homes of Roswell
AL
MC
RC
Roswell
16
Facility 16
NM AVG 69
Rank #109 / 148
Yes
27
Facility 27
NM AVG 43
Rank #139 / 208
Private / Shared Rooms
50.0%
Facility 50.0%
NM AVG 78.5%
Rank #102 / 115
A+Kurt GassClovis Hive, LLC1
0
Facility 0
NM AVG 3.8
Rank #1 / 114
1
Facility 1
NM AVG 6.1
Rank #2 / 114
14
Facility 14
NM AVG 30
Rank #33 / 114
14.0
Facility 14.0
NM AVG 2.5
Rank #114 / 114
Heartfelt Manor
AL
MC
Roswell
8
Facility 8
NM AVG 69
Rank #141 / 148
No
0
Facility 0
NM AVG 43
Rank #187 / 208
-
100.0%
Facility 100.0%
NM AVG 78.5%
Rank #1 / 115
A+Ginny MicklevitzHeartfelt Manor Incorporate14
2
Facility 2
NM AVG 3.8
Rank #33 / 114
5
Facility 5
NM AVG 6.1
Rank #54 / 114
17
Facility 17
NM AVG 30
Rank #38 / 114
1.2
Facility 1.2
NM AVG 2.5
Rank #20 / 114
La Villa Assisted Living
AL
Roswell-Yes
56
Facility 56
NM AVG 43
Rank #79 / 208
1 Bed / 2 Bed-A+-------
Villa del Sol at Roswell
AL
Roswell-Yes
51
Facility 51
NM AVG 43
Rank #94 / 208
----------
Golden Age Retirement Home
AL
NH
Roswell-Yes
78
Facility 78
NM AVG 43
Rank #16 / 208
----------

Financial Assistance for
Assisted Living in New Mexico

Heartfelt Manor is located in Roswell, New Mexico.
Here are the financial assistance programs available to residents in New Mexico.

Get Financial aid guidance

Centennial Care Community Benefit

NM Medicaid Centennial Care

Age 65+ or disabled
General New Mexico resident, Medicaid- eligible, long-term care need.
Income Limits (2025) ~$2,829/month 300% FBR, individual
Asset Limits $2,000 (individual), $3,000 (couple) (excludes home, car).
NM

Managed care model; rural outreach efforts.

Benefits
In-home care (5-7 hours/day, e.g., bathing, dressing) Respite care (up to 240 hours/year) Adult day care (~$65/day) Medical services

New Mexico Caregiver Support Program

NM NFCSP Respite

Age Caregiver of someone 60+ (or with dementia)
General New Mexico resident.
Income Limits No strict limit; prioritizes low-income.
Asset Limits Not applicable.
NM

Limited slots; rural focus due to sparse population.

Benefits
In-home respite (4-6 hours/day) Adult day care (~$65/day) Short-term facility care (up to 5 days)

Program of All-Inclusive Care for the Elderly (PACE)

New Mexico PACE (e.g., InnovAge New Mexico PACE)

Age 55+
General NM resident (specific counties), NFLOC, safe with PACE support.
Income Limits (2025) ~$2,829/month (Medicaid-eligible); private pay option available.
Asset Limits $2,000 (individual), $3,000 (couple) for Medicaid enrollees.
NM

Available in Bernalillo, Sandoval, Valencia Counties via InnovAge.

Benefits
Personal care (5-7 hours/day) Medical care Meals Transportation Respite Therapies

Older Americans Act (OAA) Services

New Mexico Older Americans Act Services

Age 60+
General NM resident (or spouse of any age); no income/asset limits.
Income Limits (2025) None; sliding scale fees may apply for some services.
Asset Limits Not assessed.
NM

Two AAAs (Albuquerque vs. Non-Metro); services vary by region.

Benefits
Meals (home-delivered or group, ~$5-$7/meal value) Transportation Homemaker services (~4 hours/week) Respite (5 days/year) Adult day care ($50/day)

Medicare Savings Program (MSP)

New Mexico Medicare Savings Program

Age 65+ or disabled
General NM resident, Medicare Part A/B.
Income Limits (2025) ~$2,510/month (QMB), ~$3,380/month (SLMB), ~$3,598/month (QI)—individual.
Asset Limits None in NM unique among states
NM

No asset test; includes Extra Help for Part D.

Benefits
Covers Part B premiums ($174.70/month) Deductibles ($240/year) Copays (~20%)

VA Aid and Attendance (A&A) and Housebound Benefits

New Mexico VA Aid and Attendance/Housebound

Age 65+ or disabled veteran/spouse
General NM resident, wartime service, need for ADL help (A&A) or homebound.
Income Limits (2025) Net income < ~$1,984/month (veteran with dependent, A&A); pension offsets income.
Asset Limits ~$155,356 net worth limit
NM

High veteran demand in rural/urban areas.

Benefits
Cash (~$1,433-$2,642/month veteran, ~$951-$1,318 spouse) for care costs (e.g., in-home, assisted living)

Property Tax Rebate for Seniors

New Mexico Property Tax Rebate

Age 65+
General NM resident, homeowner or renter, paid property taxes.
Income Limits (2025) ~$36,000/year individual, projected
Asset Limits Not assessed.
NM

Rebate up to $250-$500; annual application required.

Benefits
Tax rebate (~$250-$500/year) to offset housing costs

Frequently Asked Questions about Heartfelt Manor

Who is the owner of Heartfelt Manor?

Heartfelt Manor is legally operated by Heartfelt Manor Incorporate, and administered by Ginny Micklevitz.

When does Heartfelt Manor's license expire?

According to NM state health department records, Heartfelt Manor's license expires on May 31, 2026.

What is the occupancy rate at Heartfelt Manor?

Heartfelt Manor's occupancy is 100%.

Who is the administrator of Heartfelt Manor?

Ginny Micklevitz is the administrator of Heartfelt Manor.

How many beds does Heartfelt Manor have?

Heartfelt Manor has 8 beds.

Are there photos of Heartfelt Manor?

Yes — there is 1 photo of Heartfelt Manor in the photo gallery on this page.

What is the address of Heartfelt Manor?

Heartfelt Manor is located at 2210 E Pine Lodge Rd, Roswell, NM 88201.

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