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Reena Senior Living
Assisted Living & Memory Care · Wisconsin, WI
Exterior view of Reena Senior Living facility Exterior view of Reena Senior Living facility Exterior view of Reena Senior Living facility Bright dining room with elegant table settings Cozy common area with seating and modern decor Interior view of a common area in a senior living facility Outdoor patio area with seating and plants Bright dining room with tables set for a meal Cozy common area with seating and fireplace Bright common area with seating and tables Interior view of a common area with seating and decor Elegant dining room setup with flowers and table settings Bright dining area with modern lighting and decor Outdoor seating area with plants and flowers Luxurious lobby area with modern decor Interior view of a cozy common area with seating Interior living area of a senior living facility Dining table set for a meal in a dining room Mural of an eagle and American flag on a wall

Reena Senior Living

Assisted Living & Memory Care · Wisconsin, WI
737 Reena Ave, Fort Atkinson, WI 53538 View map Calculator: See prices in your area
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Overview of Reena Senior Living

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Reena Senior Living is an assisted living and memory care community operated by Iconicare of Fort Atkinson LLC in Fort Atkinson, Wisconsin. The community has been certified since May 2017, with 60 beds, providing a more personalized environment compared to larger communities in the region. With nearly eight years of operational experience in Fort Atkinson, the community provides a balance of the intimacy of smaller communities and a more structured programming like that of larger ones. 

The Wisconsin Department of Health Services, Division of Quality Assurance, has conducted two state inspections, with the most recent routine inspection on March 24, 2025. The community recorded zero deficiencies or violations. As the survey was unannounced, the community proved its credibility and standards of care. With 19 occupied beds, the community is currently operating at approximately 32% occupancy and offers general accessibility. 

Along with a 24-hour staff, chef-prepared meals, and a dedicated monthly calendar of activities are also provided. For those with Alzheimer’s and dementia, a well-structured calendar of activities is also provided to help improve their cognition. The community’s private and companion suites also provide residents with more options for living. It is also located in the heart of Fort Atkinson, providing residents with convenient access to shops and other amenities.

(920) 542-1521
(920) 542-1521
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Bed community size
60-bed community Rank #186 / 496Bed count — State benchmarkedThis home is ranked 186th out of 496 homes in Wisconsin. Shows this facility's certified or reported bed count compared to other Wisconsin facilities. Larger communities may offer more amenities, programs, and on-site services for residents and families.Rankings are based only on facilities in Wisconsin that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
A moderately sized community that may balance personal attention with shared amenities and social activities.
Years in operation
9 years in operation Rank #138 / 334Years in operation — State benchmarkedThis home is ranked 138th out of 334 homes in Wisconsin. Shows how long this facility has been in operation compared to other Wisconsin facilities. Longer operating histories may benefit residents, families, and staff.Rankings are based only on facilities in Wisconsin that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
An established community with some operational experience and growing routines.
Walk Score
Walk Score: 69 / 100 Rank #101 / 580Walk Score — State benchmarkedThis home is ranked 101st out of 580 homes in Wisconsin. Shows how walkable this facility's neighborhood is compared to the average Walk Score across Wisconsin facilities. Higher scores benefit residents, families, and staff.Rankings are based only on facilities in Wisconsin that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.

About this community

Occupancy

Occupancy rate
32%
Rank #421 / 434Occupancy rate — State benchmarkedThis home is ranked 421st out of 434 homes in Wisconsin. Shows this facility's occupancy rate versus the Wisconsin average, with its Statewide rank out of 434. Higher occupancy signals strong local demand and financial stability.Rankings are based only on facilities in Wisconsin that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Lower than the Wisconsin average: 70%
Occupied beds
19 / 60
Average occupied beds in Wisconsin homes 54 beds

License Details

Facility TypeCertified
IssuanceMay 22, 2017
CountyJefferson

Ownership & Operating Entity

Reena Senior Living is legally operated by Iconicare Of Fort Atkinson Llc.

Staffing & Medical

2 services
Licensed Nurses/CNAs
24-Hour Staffing

Amenities & Lifestyle

Comfortable Private And Companion Suites
Delicious Chef-Prepared Meals
Life-Enriching Activities
24/7 Personalized Care
Friendly Community Atmosphere
ActivitiesYes
Specific ProgramsMonthly Activity Calendar, Memory Care Activity Calendar
Touring HoursMonday-Friday: 9 AM – 5 PM, Saturday: By Appointment, Sunday: By Appointment

Dining & Nutrition

Food DescriptionDelicious, chef-prepared meals served daily.

Contact Reena Senior Living

Inspection History

In Wisconsin, the Department of Health Services, Division of Quality Assurance performs unannounced onsite surveys to ensure that long-term care facilities meet health and safety laws.

Since 2023 · 3 years of data
Show Inspection Reports

Places of interest near Reena Senior Living

Address 0.0 miles from city center Info Estimated distance in miles from Fort Atkinson's city center to Reena Senior Living's address, calculated via Google Maps.

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Compare Assisted Living around Wisconsin

The information below is reported by the Wisconsin Department of Health Services, Division of Quality Assurance.

Oak Park Place Madison East
AL
IL
MC
NH
Madison (North Star)
100
Facility 100
WI AVG 61
Rank #67 / 496
No
53
Facility 53
WI AVG 42
Rank #201 / 580
1 Bed / 2 Bed
20
Facility 20
WI AVG 12
Rank #59 / 334
-A+Oak Park Nursing And Rehabilitation Center LLCBecky Balousek----
Trinity Woods
AL
IL
MC
NH
Milwaukee (Mount Mary)
90
Facility 90
WI AVG 61
Rank #90 / 496
No
63
Facility 63
WI AVG 42
Rank #140 / 580
Suite
3
Facility 3
WI AVG 12
Rank #261 / 334
--David FulcherSsnd Mmu Mch Venture Inc----
Aspire Senior Living Oshkosh
AL
IL
MC
Oshkosh
86
Facility 86
WI AVG 61
Rank #105 / 496
No
49
Facility 49
WI AVG 42
Rank #232 / 580
1 bed / 2 Bed
3
Facility 3
WI AVG 12
Rank #261 / 334
55.8%
Facility 55.8%
WI AVG 74.3%
Rank #335 / 406
-Milo PinkertonHsl 17 LLC6
6
Facility 6
WI AVG 3.8
Rank #223 / 312
1
Facility 1
WI AVG 12
Rank #69 / 312
0.2
Facility 0.2
WI AVG 2.0
Rank #71 / 312
Silverado North Shore Memory Care Community
AL
MC
Glendale
85
Facility 85
WI AVG 61
Rank #108 / 496
Yes
12
Facility 12
WI AVG 42
Rank #485 / 580
Private Rooms
7
Facility 7
WI AVG 12
Rank #177 / 334
68.2%
Facility 68.2%
WI AVG 74.3%
Rank #268 / 406
A+Christian SweetserSilverado North Shore LLC4
4
Facility 4
WI AVG 3.8
Rank #178 / 312
6
Facility 6
WI AVG 12
Rank #182 / 312
1.5
Facility 1.5
WI AVG 2.0
Rank #186 / 312
Reena Senior Living
AL
MC
Fort Atkinson
60
Facility 60
WI AVG 61
Rank #186 / 496
No
69
Facility 69
WI AVG 42
Rank #101 / 580
-
9
Facility 9
WI AVG 12
Rank #138 / 334
31.7%
Facility 31.7%
WI AVG 74.3%
Rank #400 / 406
--Iconicare Of Fort Atkinson LLC3
1
Facility 1
WI AVG 3.8
Rank #59 / 312
0
Facility 0
WI AVG 12
Rank #1 / 312
0.0
Facility 0.0
WI AVG 2.0
Rank #1 / 312
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Financial Assistance for
Assisted Living in Wisconsin

Reena Senior Living is located in FORT ATKINSON, Wisconsin.
Here are the financial assistance programs available to residents in Wisconsin.

Get Financial aid guidance

Family Care Program

WI Medicaid Family Care

Age 65+ or disabled
General Wisconsin resident, Medicaid-eligible, long-term care need.
Income Limits (2025) ~$2,829/month 300% FBR, individual
Asset Limits $2,000 (individual), $3,000 (couple).
WI

Managed care model; rural/urban balance.

Benefits
Personal care (5-7 hours/day) Respite (240 hours/year) Adult day care ($65/day) Home modifications ($1,500 avg.)

Wisconsin Caregiver Support Program

WI NFCSP Respite

Age Caregiver of someone 60+ (or with dementia)
General Wisconsin resident.
Income Limits No strict limit; prioritizes low-income.
Asset Limits Not applicable.
WI

High rural demand; ADRC coordination.

Benefits
In-home respite (4-6 hours/day) Adult day care (~$65/day) Short-term facility care (up to 5 days)

IRIS (Include, Respect, I Self-Direct)

Wisconsin IRIS

Age 65+ (or disabled 18+)
General WI resident, Medicaid-eligible, NFLOC.
Income Limits (2025) ~$2,829/month; QIT optional.
Asset Limits $2,000 (individual), $3,000 (couple).
WI

Flexible budget; serves ~20,000; participant hires caregivers.

Benefits
Personal care (custom hours) Respite Home mods Equipment Transportation Support services

SeniorCare Prescription Drug Assistance

Wisconsin SeniorCare

Age 65+
General WI resident, US citizen/qualified immigrant, not on full Medicaid.
Income Limits (2025) ~$24,980-$34,980/year (Level 1-2B, individual); varies by level.
Asset Limits None.
WI

Four benefit levels; serves ~50,000 annually.

Benefits
$5 generic/$15 brand copays (Level 1); deductibles ($500-$850) for higher levels; covers most Rx drugs

Medicare Savings Program (MSP)

Wisconsin Medicare Savings Program

Age 65+ or disabled
General WI resident, Medicare Part A/B.
Income Limits (2025) ~$2,510/month (QMB), ~$3,380/month (SLMB), ~$3,598/month (QI)—individual.
Asset Limits $9,430 (individual), $14,130 (couple).
WI

Includes Extra Help for Part D; no waitlist.

Benefits
Covers Part B premiums ($174.70/month) Deductibles ($240/year) Copays (~20%)

Wisconsin Home Energy Assistance Program (WHEAP)

Wisconsin WHEAP

Age 60+ prioritized
General WI resident, low-income household.
Income Limits (2025) ~$3,970/month 185% FPL
Asset Limits Not assessed.
WI

Covers gas, electric, wood; crisis aid available.

Benefits
Heating/electric aid ($300-$1,000/season) Crisis aid ($500 max) Weatherization

VA Aid and Attendance (A&A) and Housebound Benefits

Wisconsin VA Aid and Attendance/Housebound

Age 65+ or disabled veteran/spouse
General WI resident, wartime service, ADL help (A&A) or homebound.
Income Limits (2025) Net income < ~$1,984/month (veteran with dependent, A&A); pension offsets income.
Asset Limits ~$155,356 net worth
WI

High rural veteran use; supports care costs.

Benefits
Cash (~$1,433-$2,642/month veteran, ~$951-$1,318 spouse) for care costs

Property Tax Deferral Loan Program

Wisconsin Property Tax Deferral Loan

Age 65+
General WI resident, homeowner, live in home 6+ months/year.
Income Limits (2025) ~$24,980/year household
Asset Limits Home equity < $500,000; limited other assets.
WI

Saves ~$500-$1,500/year; interest ~2%-3%.

Benefits
Deferred tax payment (~$500-$1,500/year avg.)

Senior Farmers’ Market Nutrition Program (SFMNP)

Wisconsin SFMNP

Age 60+
General WI resident, low-income.
Income Limits (2025) ~$2,322/month 185% FPL
Asset Limits Not assessed.
WI

Vouchers (~$45/season); serves ~15,000 annually.

Benefits
Vouchers (~$45/season) for produce at farmers’ markets

Frequently Asked Questions about Reena Senior Living

Is Reena Senior Living in a walkable area?

Reena Senior Living has a walk score of 69. Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.

What is the occupancy rate at Reena Senior Living?

Reena Senior Living's occupancy is 32%.

Who is the administrator of Reena Senior Living?

Iconicare Of Fort Atkinson Llc is the administrator of Reena Senior Living.

How many beds does Reena Senior Living have?

Reena Senior Living has 60 beds.

Are there photos of Reena Senior Living?

Yes — there are 19 photos of Reena Senior Living in the photo gallery on this page.

What is the address of Reena Senior Living?

Reena Senior Living is located at 737 Reena Ave, Fort Atkinson, WI 53538.

What is the phone number of Reena Senior Living?

(920) 542-1521 will put you in contact with the team at Reena Senior Living.

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