StoryPoint Rockford
Assisted Living, Independent Living & Memory Care · Rockford, MI

StoryPoint Rockford

Assisted Living, Independent Living & Memory Care · Rockford, MI

Overview of StoryPoint Rockford

Located in Grand Rapids, Michigan, StoryPoint Rockford is a place where community members truly shine and their experiences are cherished. The senior living community showcases a range of services, including independent living, enhanced living, assisted living, and memory care. Designed to cater to all stages of life, residents receive personalized experiences that make each day enjoyable.

From maintenance-free living to a wealth of convenient amenities, everything is thoughtfully designed to provide peace of mind and the freedom to live life on one’s terms. The dedicated team ensures that residents’ needs are met, fostering meaningful moments every day. Experience the vibrant lifestyle at StoryPoint Rockford, where individuality is celebrated, and well-being is enhanced. 

Bed community size
40-bed community
A moderately sized community that may balance personal attention with shared amenities and social activities.
Years in operation
12 years in operation
A community with a solid operating history and experience delivering ongoing care.
Walk Score
Walk Score: 21 / 100
Car-dependent. Most errands require a car, with limited nearby walkable options.

About this community

License Details

Facility TypeHomes For The Aged
StatusRegular
IssuanceAugust 1, 2025
ExpirationJuly 31, 2026 Expires in 23 days
CountyKent
License NumberAH410359749

Ownership & Operating Entity

StoryPoint Rockford is legally operated by Senior Living Rockford, LLC.

Staffing

Key information about the people who lead and staff this community.

Leadership

ContactJamie McCowan, Finance Manager (per BBB, record updated Jul 2026)

Contact StoryPoint Rockford

Inspection History

In Michigan, the Department of Licensing and Regulatory Affairs (LARA) conducts unannounced inspections and investigations to ensure long-term care facilities comply with state health codes.

Since 2016 · 10 years of data 2 deficiencies 4 inspections

Inspection Scorecard Info This scorecard compares key inspection, deficiency, and complaint metrics at this facility against the Michigan state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.

Since 2016 vs. Michigan state average
Overall vs. MI average 0 Worse No metrics in this bucket. 3 Better Metrics better than Michigan average:
• Total deficiencies (75% below)
• Deficiencies per year (75% below)
• Deficiencies per inspection (69% below)
Latest Inspection September 16, 2024 Renewal

Deficiencies Info Deficiencies are formal regulatory issues recorded during state inspections.

This FacilityMI Averagevs. MI Avg
Total deficiencies Info Formal regulatory issues recorded by inspectors across all inspection types. 28 This facility has 75% fewer total deficiencies than a typical Michigan assisted living residence (2 vs. MI avg 8).↓ 75% better
Deficiencies per year Info Average deficiencies per year since 2016. 0.20.8 This facility has 75% fewer deficiencies per year than a typical Michigan assisted living residence (0.2 vs. MI avg 0.8).↓ 75% better
Deficiencies per inspection Info Average deficiencies per inspection. 0.51.6 This facility has 69% fewer deficiencies per inspection than a typical Michigan assisted living residence (0.5 vs. MI avg 1.6).↓ 69% better

Inspections Info State inspections evaluate whether the facility meets health and safety standards.

This FacilityMI Averagevs. MI Avg
Total inspections Info Combined count of all routine and focused inspections. Excludes complaint investigations. 45 This facility has had 20% fewer total inspections than the Michigan average (4 vs. MI avg 5). More inspections can mean more regulatory scrutiny rather than worse care.↓ 20% fewer

Inspection Reports Summary Info An editor-reviewed summary of the themes and findings across this facility's recent inspection reports.

  • September 16, 2023 renewal inspection found substantial compliance and resulted in license renewal with no deficiencies.
  • September 16, 2024 renewal inspection cited two deficiencies for missing tuberculosis screening in employee records and absent meal census records for three months.
  • No complaints were filed in either 2023 or 2024 inspections, showing no substantiated resident or family concerns.

What does this home offer?

Pets allowed icon
Pets allowed icon

Pets Allowed

Room sizes icon
Room sizes icon

Room Sizes: 274 - 451/ 430 - 675 / 931 - 1,045 sq. ft

Housing options icon
Housing options icon

Housing Options: Studio / 1 Bed / 2 Bed

Building type icon
Building type icon

Building Type: Single-story

Living Spaces & Floor Plans for StoryPoint Rockford

Studio
1 Bedroom
1 Bedroom
2 bedroom
2 bedroom

Places of interest near StoryPoint Rockford

Address 1.8 miles from city center Info Estimated distance in miles from Rockford's city center to StoryPoint Rockford's address, calculated via Google Maps.

Calculate Travel Distance to StoryPoint Rockford

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Address

Compare Assisted Living around Grand Rapids

The information below is reported by the Michigan Department of Licensing and Regulatory Affairs (LARA).

Covenant Living of the Great Lakes
AL
MC
NH
RC
SNF
Grand Rapids (Westside Connection)102No 35 1 Bed / 2 Bed31A+4
34
Facility 34
MI AVG 8
Rank #317 / 330
8.5
Facility 8.5
MI AVG 1.6
Rank #325 / 330
Covenant Living Of The Great Lakes
StoryPoint Rockford
AL
IL
MC
Rockford (Plainfield Charter Township)40Yes 21 Studio / 1 Bed / 2 Bed12-4
2
Facility 2
MI AVG 8
Rank #91 / 330
0.5
Facility 0.5
MI AVG 1.6
Rank #95 / 330
Senior Living Rockford, LLC
Lakeview Terrace Assisted Living
AL
Lakeview (Cato Township)38Yes 27 -39A+4
4
Facility 4
MI AVG 8
Rank #133 / 330
1.0
Facility 1.0
MI AVG 1.6
Rank #132 / 330
Paden Road Opco LLC
Woodlawn Meadows Assisted Living and Memory Care
AL
MC
Hastings20Yes 20 -39A+1
-
Facility -
MI AVG 8
Rank #1 / 330
0.0
Facility 0.0
MI AVG 1.6
Rank #1 / 330
1821 N East Street Opco LLC
StoryPoint Grand Rapids West (Lincoln Square)
AL
IL
Grand Rapids (Westside Connection)-Yes 41 Studio / 1 Bed / 2 Bed23A+----

Financial Assistance for
Assisted Living in Michigan

StoryPoint Rockford is located in Rockford, Michigan.
Here are the financial assistance programs available to residents in Michigan.

Get Financial aid guidance

MI Choice Waiver

Michigan Medicaid MI Choice Waiver

Age 65+ or disabled
General Michigan resident, Medicaid- eligible, nursing home-level care need.
Income Limits (2025) ~$2,829/month 300% FBR, individual
Asset Limits $2,000 (individual), $3,000 (couple).
MI

Delivered through regional waiver agents; waitlists possible.

Benefits
Personal care (5-7 hours/day) Respite care (240 hours/year) Home modifications ($1,500 avg.) Adult day care ($65/day)

Home Help Program

Michigan Home Help

Age 65+ or disabled
General Michigan resident, Medicaid- eligible or low-income.
Income Limits ~$1,732/month individual, Medicaid threshold
Asset Limits $2,000 individual
MI

Can hire family caregivers; less intensive than waiver.

Benefits
Personal care (up to 60 hours/month) Homemaker services Respite (varies)

Program of All-Inclusive Care for the Elderly (PACE)

Michigan PACE

Age 55+
General Michigan resident, nursing home-level care need, safe with PACE support.
Income Limits (2025) ~$2,829/month (Medicaid-eligible); private pay option available.
Asset Limits $2,000 (individual), $3,000 (couple).
MI

16 PACE centers (e.g., Ingham, Wayne counties); expanding slowly.

Benefits
Personal care (5-7 hours/day) Medical care Meals Transportation Therapy Respite

Medicare Savings Program (MSP)

Michigan Medicare Savings Program

Age 65+ or disabled
General Michigan resident, Medicare Part A/B.
Income Limits (2025) ~$2,510/month (QMB), ~$3,380/month (SLMB), ~$3,598/month (QI)—individual.
Asset Limits $9,430 (individual), $14,130 (couple).
MI

Three tiers; no waitlist; includes Extra Help for Part D.

Benefits
Covers Part B premiums ($174.70/month) Deductibles ($240/year) Copays (~20%)

National Family Caregiver Support Program (NFCSP) Respite

Michigan NFCSP Respite Care

Age
General Caregivers of 60+ needing care or 55+ caregivers of others; Michigan resident; functional needs (2+ ADLs).
Income Limits (2025) Prioritizes ~$24,980/year (individual); no strict cap.
Asset Limits Not assessed; need-based.
MI

16 AAAs; prioritizes low-income, rural caregivers.

Benefits
Respite (4-6 hours/week or 5 days/year) Adult day care ($60/day) Caregiver training

VA Aid and Attendance (A&A) and Housebound Benefits

Michigan VA Aid and Attendance/Housebound

Age 65+ or disabled veteran/spouse
General Michigan resident, wartime service, need for ADL help (A&A) or homebound.
Income Limits (2025) Net income < ~$1,984/month (veteran with dependent, A&A); pension offsets income.
Asset Limits ~$155,356 net worth limit
MI

High veteran demand in urban/rural areas.

Benefits
Cash (~$1,433-$2,642/month veteran, ~$951-$1,318 spouse) for care costs

Frequently Asked Questions about StoryPoint Rockford

What neighborhood is StoryPoint Rockford in?

StoryPoint Rockford is in the Plainfield Charter Township neighborhood of Rockford.

Who is the owner of StoryPoint Rockford?

StoryPoint Rockford is legally operated by Senior Living Rockford, LLC.

Is StoryPoint Rockford in a walkable area?

StoryPoint Rockford has a walk score of 21. Car-dependent. Most errands require a car, with limited nearby walkable options.

What is the license number of StoryPoint Rockford?

According to MI state health department records, StoryPoint Rockford's license number is AH410359749.

When does StoryPoint Rockford's license expire?

According to MI state health department records, StoryPoint Rockford's license expires on July 31, 2026.

How many beds does StoryPoint Rockford have?

StoryPoint Rockford has 40 beds.

Are there photos of StoryPoint Rockford?

Yes — there are 5 photos of StoryPoint Rockford in the photo gallery on this page.

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