2/5
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
2/5
CMS (the Centers for Medicare & Medicaid Services) is the federal agency that rates nursing home quality. Its Overall Rating runs from 1 to 5 stars, combining health inspections, staffing, and quality measures, with inspections weighted most heavily.
Adviniacare Salem is a nursing home in Salem, MA, that offers long-term care, rehabilitation, respite care, and skilled nursing. The community’s nurturing and welcoming environment ensures older adults can live comfortably. With round-the-clock nursing care, nutritious meals, and a wide range of care options, residents receive exceptional care to recover and return to their routines. Prioritizing residents’ holistic wellness, individualized care plans are also developed.
Card games, lectures, and trips encourage residents to explore interests and make friends. Accessible common areas, a library, and a cinema are among the well-maintained amenities dedicated to residents’ relaxation and wellness. Restaurants, shops, recreation sites, and public transportation are also available in the area, providing residents with quick access to necessities and leisure. Committed to helping older adults thrive in retirement, this nursing home is a great choice for senior living in Massachusetts.
The Overall CMS Rating combines results from health inspections, staffing levels and quality measures. Health inspections carry the most weight. Staffing and quality scores can increase or decrease the final rating based on performance compared to state and national standards.
Based on the results of the facility's three most recent standard inspections and any complaint investigations. CMS reviews the number, scope, and severity of deficiencies, with more recent findings weighted more heavily.
Measures average nursing staff hours per resident per day, including Registered Nurses (RNs) and total nursing staff. Ratings are adjusted based on the level of care residents require and are compared to state and national benchmarks.
Based on clinical and physical health indicators reported to CMS, such as hospital readmissions, falls, pressure ulcers, and improvements in mobility. These measures reflect how well residents' health needs are being managed.
Daily nursing hours per resident by staff type, reported to CMS. Higher is generally better — compare this facility to state and national averages to see where staffing stands.
| Staff type | Hours / Day / Resident | vs state avg |
|---|---|---|
|
Registered Nurse (RN)
RNs hold the highest nursing license and can assess residents, interpret test results, and direct care plans. More RN hours per day often signals stronger clinical oversight and faster response to health changes.
| 18m per day | ▼ 54% State avg: 39m per day · National avg: 41m per day |
|
LPN / LVN
Licensed Practical Nurses (LPNs) or Licensed Vocational Nurses (LVNs) deliver routine hands-on care — medication administration, wound dressing, and monitoring vital signs. They work under RN supervision and make up a large share of daily bedside care.
| 1h 12m per day | ▲ 24% State avg: 57m per day · National avg: 52m per day |
|
Nurse Aide
Certified Nurse Aides (CNAs) provide the most direct day-to-day assistance: bathing, dressing, feeding, and mobility. Nurse aide hours are typically the largest staffing category and directly affect residents' quality of life.
| 1h 56m per day | ▼ 15% State avg: 2h 16m per day · National avg: 2h 20m per day |
|
Weekend Total Nursing
Combined nursing hours (RN + LPN + Nurse Aide) per resident per day on weekends. Staffing often drops on weekends — this figure reveals whether the facility maintains adequate coverage outside of weekday hours.
| 3h 12m per day | ▼ 8% State avg: 3h 29m per day · National avg: 3h 27m per day |
|
Physical Therapist
Hours per resident per day provided by licensed Physical Therapists (PTs) or PT Assistants. PT services help residents recover mobility after injury or illness and are especially important for post-acute (short-stay) rehabilitation.
| 3m per day | ▼ 35% State avg: 5m per day · National avg: 4m per day |
|
Weekend RN
Registered nurse hours specifically on weekends. Facilities sometimes reduce RN presence on Saturdays and Sundays — a low weekend RN figure compared to weekday hours can indicate reduced clinical oversight when most administrative staff are absent.
| 19m per day | ▼ 31% State avg: 27m per day · National avg: 29m per day |
Reporting period: October 1 – December 31, 2025 (Q4 2025). Source: CMS Payroll-Based Journal report.
40% fewer staff per resident than Massachusetts average
10% better than Massachusetts average
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
Manages medical care and health needs.
All 7 RN Staff are full-time employees. No contractors work on this role.
7
Average shift length. Calculated as total hours divided by days worked and average staff per day.
10.6 hoursAssists with medical care and medications.
26 total: 25 full-time employees and 1 contractor.
26
Average shift length. Calculated as total hours divided by days worked and average staff per day.
9.6 hoursHelps with daily care and mobility.
All 36 CNA Staff are full-time employees. No contractors work on this role.
36
Average shift length. Calculated as total hours divided by days worked and average staff per day.
9.1 hours
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
Total hours from contractors
670 contractor hours this quarter
This data comes from the CMS Payroll-Based Journal report covering October 1 – December 31, 2025.
| Certified Nursing Assistant | 36 | 0 | 36 | 17,901 | 92 | 100% | 9.1 |
| Licensed Practical Nurse | 25 | 1 | 26 | 10,230 | 92 | 100% | 9.6 |
| Registered Nurse | 7 | 0 | 7 | 1,661 | 83 | 90% | 10.6 |
| Other Dietary Services Staff | 6 | 0 | 6 | 1,449 | 86 | 93% | 6.5 |
| RN Director of Nursing | 3 | 0 | 3 | 817 | 62 | 67% | 8 |
| Speech Language Pathologist | 2 | 0 | 2 | 813 | 66 | 72% | 6.8 |
| Nurse Practitioner | 1 | 1 | 2 | 624 | 62 | 67% | 8 |
| Clinical Nurse Specialist | 4 | 1 | 5 | 490 | 64 | 70% | 6 |
| Administrator | 1 | 0 | 1 | 488 | 61 | 66% | 8 |
| Qualified Social Worker | 1 | 0 | 1 | 482 | 64 | 70% | 7.5 |
| Respiratory Therapy Technician | 1 | 0 | 1 | 462 | 57 | 62% | 8.1 |
| Physical Therapy Aide | 1 | 0 | 1 | 456 | 61 | 66% | 7.5 |
| Physical Therapy Assistant | 2 | 0 | 2 | 188 | 61 | 66% | 2.4 |
| Occupational Therapy Aide | 0 | 1 | 1 | 40 | 5 | 5% | 8 |
| Occupational Therapy Assistant | 0 | 1 | 1 | 5 | 1 | 1% | 5 |
| Medical Director | 0 | 1 | 1 | 3 | 1 | 1% | 3 |
Federal penalties imposed by CMS for regulatory violations, including civil money penalties (fines) and denials of payment for new Medicare/Medicaid admissions.
Source: CMS Penalties Database
No penalties in the past 3 years
No civil money penalties or payment denials were reported in the last 3 years.
These measures show how residents usually do over time at this home, based on health outcomes and preventive care.
A composite score based on pressure ulcers, falls with injury, weight loss, walking ability decline, and activities of daily living decline.
15.0
47% worse than Massachusetts averageMassachusetts average: 10.2
A composite score based on activities of daily living decline, walking ability decline, and incontinence.
28.5
42% worse than Massachusetts averageMassachusetts average: 20.0
Percent of long-stay residents whose need for help with daily activities has increased
28.3%
52% worse than Massachusetts averageMassachusetts average: 18.7%
Percent of long-stay residents whose ability to move independently worsened
28.5%
47% worse than Massachusetts averageMassachusetts average: 19.3%
Percent of low risk long-stay residents who lose control of their bowels or bladder
28.6%
29% worse than Massachusetts averageMassachusetts average: 22.1%
Percent of long-stay residents experiencing one or more falls with major injury
3.3%
7% better than Massachusetts averageMassachusetts average: 3.6%
Percent of long-stay high risk residents with pressure ulcers
5.8%
24% worse than Massachusetts averageMassachusetts average: 4.7%
Percent of long-stay residents with a urinary tract infection
1.4%
31% better than Massachusetts averageMassachusetts average: 2.1%
Percent of long-stay residents who lose too much weight
9.1%
75% worse than Massachusetts averageMassachusetts average: 5.2%
Percent of long-stay residents who have depressive symptoms
4.1%
62% better than Massachusetts averageMassachusetts average: 10.7%
Percent of long-stay residents who received an antipsychotic medication
23.3%
15% worse than Massachusetts averageMassachusetts average: 20.3%
Percent of long-stay residents assessed and appropriately given the pneumococcal vaccine
96.4%
5% better than Massachusetts averageMassachusetts average: 91.9%
Percent of long-stay residents assessed and appropriately given the seasonal influenza vaccine
93.9%
In line with Massachusetts averageMassachusetts average: 94.8%
Percent of short-stay residents assessed and appropriately given the pneumococcal vaccine
50.5%
34% worse than Massachusetts averageMassachusetts average: 76.7%
Percent of short-stay residents who newly received an antipsychotic medication
2.9%
121% worse than Massachusetts averageMassachusetts average: 1.3%
Percent of short-stay residents assessed and appropriately given the seasonal influenza vaccine
59.4%
24% worse than Massachusetts averageMassachusetts average: 77.7%
Quality measures are calculated from Minimum Data Set (MDS) assessments. For most measures, lower percentages indicate better care quality.
31% of new residents, usually for short-term rehab.
48% of new residents, often for short stays.
20% of new residents, often for long-term daily care.
Source: CMS Long-Term Care Facility Characteristics (Data as of Jan 2026)
Total residents
96Residents meet regularly to discuss policies, care quality, and activities
Organized group of residents that meets regularly to discuss facility policies, quality of life, and activities.
Data sourced from CMS Long-Term Care Facility Characteristics quarterly report. Payer mix reflects the current resident census by primary payment source.
Historical financial and operational data for Adviniacare Salem from 2012–2023, based on CMS SNF Cost Reports.
Based on CMS SNF Cost Report for fiscal year ending in 12/2023.
Net patient revenue — what the home actually collects for resident care, after contractual allowances, bad debt and discounts are subtracted from its gross charges (CMS cost report, Worksheet G-3). It covers resident care only; money the home earns from other sources is shown separately as "Other income."
Net patient income: net patient revenue minus the home's total operating expenses. A positive figure means it earns more from resident care than it spends to deliver it; a negative figure means the opposite. It excludes non-operating "other income."
Net patient revenue — what the home actually collects for resident care, after contractual allowances, bad debt and discounts are subtracted from its gross charges (CMS cost report, Worksheet G-3). It covers resident care only; money the home earns from other sources is shown separately as "Other income."
Net patient income: net patient revenue minus the home's total operating expenses. A positive figure means it earns more from resident care than it spends to deliver it; a negative figure means the opposite. It excludes non-operating "other income."
Money the home earns outside of resident care — such as investments, grants, rentals and other non-operating sources (CMS cost report, Worksheet G-3). It is tracked separately from net patient revenue: it is not part of that figure, and it is not included in net patient income.
Staff salaries plus wage-related costs — benefits such as payroll taxes, health insurance and retirement — from the home's own accounting records (CMS cost report, Worksheet A). Contract or agency labor is counted separately, under other operating costs.
Rank #84 / 96Payroll — State benchmarkedThis home is ranked 84th out of 96 homes in Massachusetts. Shows total annual staff payroll benchmarked to the Massachusetts average. Higher payroll investment relative to peers often signals better staffing and less reliance on cheaper contract labor.Rankings are based only on facilities in Massachusetts that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Payroll as a share of revenue: staff salaries and wage-related benefits divided by net patient revenue. A higher figure means more of each revenue dollar goes to staff pay.
Rank #12 / 96Payroll % — State benchmarkedThis home is ranked 12th out of 96 homes in Massachusetts. Shows payroll as a percentage of revenue versus the Massachusetts average. Well-run Massachusetts facilities typically land around 54–65% — the top third Statewide. Below 25% may signal understaffing or heavy agency use — read with Staffing ratings.Rankings are based only on facilities in Massachusetts that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Everything it costs to run the home apart from payroll — food, utilities, supplies, maintenance, contract labor and administration. Calculated as total operating expense minus payroll (staff salaries and wage-related benefits).
The home's total operating expense for the year — all the costs of running it, salaries included (CMS cost report, Worksheet G-3).
Building Type: 2-story
On-site Medical Care and Health Services
Rehabilitative Support
Beauty Services
Social and Recreational Activities
This home supports both short-term rehab and long-term care, with residents staying for a wide range of durations.
New residents most often arrive under private pay (48% of admissions), and a typical private pay stay runs around 5 - 6 months.
Coverage residents most often arrive under.
Coverage residents most often leave under.
2.7 miles from city center
Estimated distance in miles from Salem's city center to Adviniacare Salem's address, calculated via Google Maps.
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The information below is reported by the Massachusetts Executive Office of Elder Affairs and Department of Public Health.
| Bear Hill Rehabilitation and Nursing Center | NH HC NC PC RC | Stoneham | 169
Facility
169
MA AVG
94
Rank
#14 / 280 |
21.3%
Facility
21.3%
MA AVG
82%
Rank
#94 / 96 | -74% | 3.64
Facility
3.64
MA AVG
3.93
Rank
#68 / 93 | +9% | -7% | $16.1k
Facility
$16.1k
MA AVG
$76.6k
Rank
#69 / 94 | 34
Facility
34
MA AVG
32.7
Rank
#62 / 93 | 11.3
Facility
11.3
MA AVG
7.2
Rank
#86 / 93 | 2 | 36 | A+ |
40
Facility
40
MA AVG
53
Rank
#313 / 499 | Colev Gestetner | $21.9M
Facility
$21.9M
MA AVG
$17.4M
Rank
#29 / 96 | $11.3M
Facility
$11.3M
MA AVG
$6.5M
Rank
#37 / 96 | 51.6%
Facility
51.6%
MA AVG
43.6%
Rank
#71 / 96 | 225272 | ||||
| Pilgrim Rehabilitation and Skilled Nursing Center | NH HC RC | Peabody | 152
Facility
152
MA AVG
94
Rank
#28 / 280 |
95.6%
Facility
95.6%
MA AVG
82%
Rank
#10 / 96 | +17% | 3.67
Facility
3.67
MA AVG
3.93
Rank
#58 / 93 | +7% | -7% | $0
Facility
$0
MA AVG
$76.6k
Rank
#1 / 94 | 16
Facility
16
MA AVG
32.7
Rank
#24 / 93 | 5.3
Facility
5.3
MA AVG
7.2
Rank
#34 / 93 | 1 | 123 | - |
22
Facility
22
MA AVG
53
Rank
#403 / 499 | Fairview Extended Care Services Inc | $16.4M
Facility
$16.4M
MA AVG
$17.4M
Rank
#24 / 96 | $7.2M
Facility
$7.2M
MA AVG
$6.5M
Rank
#29 / 96 | 43.8%
Facility
43.8%
MA AVG
43.6%
Rank
#76 / 96 | 225048 | ||||
| Adviniacare Salem | NH AL HC MC | Salem | 114
Facility
114
MA AVG
94
Rank
#72 / 280 |
68.4%
Facility
68.4%
MA AVG
82%
Rank
#77 / 96 | -17% | - | -43% | - | $0
Facility
$0
MA AVG
$76.6k
Rank
#1 / 94 | 42
Facility
42
MA AVG
32.7
Rank
#72 / 93 | 14.0
Facility
14.0
MA AVG
7.2
Rank
#89 / 93 | - | 101 | - |
71
Facility
71
MA AVG
53
Rank
#165 / 499 | Oc Eliot Center | $8.9M
Facility
$8.9M
MA AVG
$17.4M
Rank
#92 / 96 | $4.3M
Facility
$4.3M
MA AVG
$6.5M
Rank
#84 / 96 | 48.4%
Facility
48.4%
MA AVG
43.6%
Rank
#12 / 96 | 225516 |
Adviniacare Salem is located in Salem, Massachusetts.
Here are the financial assistance programs available to residents in Massachusetts.
Adviniacare Salem has a walk score of 71. Very walkable. Most errands can be accomplished on foot, and many essentials are within a short walk.
Adviniacare Salem's occupancy is 68.4%.
Adviniacare Salem is registered as a for-profit.
Yes — there are 7 photos of Adviniacare Salem in the photo gallery on this page.
Adviniacare Salem is located at 7 Loring Hills Ave, Salem, MA 01970.
(978) 741-5700 will put you in contact with the team at Adviniacare Salem.
Yes — Adviniacare Salem is a CMS-certified provider of Medicare and Medicaid.
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