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Nursing Home

Heritage Living Center

Nursing Home

Heritage Living Center

1175 Morningside Dr, Conway, AR 72034 View map
Overview of Heritage Living Center

Heritage Living Center is a nursing home in Conway, AR, offering comprehensive care options, including long-term care, short-term rehabilitation, memory care, and respite care. Fostering comfort and healing, the community ensures older adults are well-cared for during their stay. Well-balanced meals, salon services, and therapy services are also provided to enrich residents’ living experiences. Residents also receive 24-hour care tailored to their needs and habits, ensuring their holistic well-being.

Social events, light exercises, and various recreational opportunities ensure residents can have fun and stay active. Outdoor therapy equipment and a spacious courtyard with a gazebo and a walking path are also available for residents’ leisure and wellness. Residents also have convenient access to a variety of dining options and shops, as it is conveniently located near restaurants in Conway. This nursing home strives to help older adults live comfortably in retirement, making it a great choice for senior living in Arkansas.

(501) 327-7642

Quality ratings

Measured by Centers for Medicare & Medicaid Services (CMS)

Overall rating Info The Overall CMS Rating combines results from health inspections, staffing levels and quality measures. Health inspections carry the most weight. Staffing and quality scores can increase or decrease the final rating based on performance compared to state and national standards.
4/5
Arkansas average: 3.1/5
Health Inspection Info Based on the results of the facility's three most recent standard inspections and any complaint investigations. CMS reviews the number, scope, and severity of deficiencies, with more recent findings weighted more heavily.
3/5
Arkansas average: 2.9/5
Staffing Info Measures average nursing staff hours per resident per day, including Registered Nurses (RNs) and total nursing staff. Ratings are adjusted based on the level of care residents require and are compared to state and national benchmarks.
3/5
Arkansas average: 3.2/5
Quality Measures Info Based on clinical and physical health indicators reported to CMS, such as hospital readmissions, falls, pressure ulcers, and improvements in mobility. These measures reflect how well residents' health needs are being managed.
5/5
Arkansas average: 3.7/5

Nursing care per resident

Info This shows how many total hours of nursing staff time are available per resident each day. Higher numbers usually mean more staff support.
3h 32m per day

This home provides 24% less nursing time per resident than the Arkansas average.

Arkansas average: 4h 40m per day

Staffing hours breakdown

Info Hours of care per resident per day, broken down by staff type. Data from CMS Medicare.
Staff type Facility State avg National avg
Registered Nurse (RN) Info Registered nurse hours per resident per day. 29m per day 24m per day 41m per day
Nurse Aide Info Nurse aide hours per resident per day. 2h 22m per day 2h 44m per day 2h 21m per day
Total Nursing (Weekend) Info Total number of nurse staff hours per resident per day on weekends. 3h 6m per day 3h 29m per day 3h 26m per day
Physical Therapist Info Physical therapist staff hours per resident per day. 3m per day 2m per day 4m per day
RN (Weekend) Info Registered nurse hours per resident per day on weekends. 19m per day 16m per day 29m per day

Capacity and availability

Medium-capacity home

Offers a balance of services and community atmosphere.

Total beds 140

This home usually has limited availability

Occupancy is moderate, suggesting balanced demand.

Similar demand to the Arkansas average
Occupancy rate 93.7%
Residents per day (avg) 132
Occupancy rate
93.7%
Residents per day (avg)
132

Who this home usually serves

TYPE OF STAY

Mix of rehab and long-term care

This home supports both short-term rehab and long-term care, with residents staying for a wide range of durations.

Breakdown by payment type

Medicare

46% of new residents, usually for short-term rehab.

Typical stay 1 - 2 months

Private pay

48% of new residents, often for short stays.

Typical stay 1 - 2 months

Medicaid

6% of new residents, often for long-term daily care.

Typical stay 4 years

Finances and operations

Privately-owned community
Operated by a business corporation.
Home revenue
$20.4M
Profit
$2.7M
Privately-owned community Operated by a business corporation.
Home revenue
$20,445,103.00
Profit
$2,701,506.00
Payroll costs Info The portion of the home's budget spent on staff, including nurses, caregivers, and other employees who support care and operations.
$5.5M
26.8% of revenue
Other operating costs Info All remaining costs needed to run the home, such as food, utilities, building maintenance, supplies and administrative expenses.
$12.3M
Total costs $17.7M

What does this home offer?

Housing options icon
Housing options icon

Housing Options: Private / Semi-Private Rooms

Building type icon
Building type icon

Building Type: Single-story

On-site medical care and health services icon
On-site medical care and health services icon

On-site Medical Care and Health Services

Rehabilitative support icon
Rehabilitative support icon

Rehabilitative Support

Beauty services icon
Beauty services icon

Beauty Services

Dining services icon
Dining services icon

Dining Services

Social and recreational activities icon
Social and recreational activities icon

Social and Recreational Activities

Types of Care at Heritage Living Center

Nursing Home Memory Care Respite Care
Contact Heritage Living Center

Compare Nursing Homes around Conway The information below is reported by the Arkansas Department of Human Services, Office of Long Term Care.

2 facilities compared · CMS & AR Dept. of Health data · Updated Mar 2026

Heritage Living Center
MC

Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk.

NH

Nursing Home Licensed facility providing 24/7 skilled nursing care for residents with complex, ongoing medical needs. Staffed by RNs, LPNs, and CNAs. Inspected and star-rated annually by CMS. Accepts Medicare (short-term rehab) and Medicaid (long-term care).

RC

Respite Care Short-term temporary care — days to weeks — to give family caregivers a break. Full care provided during the stay. Often used after hospitalization or to trial a facility before a permanent placement decision.

Conway
93.7%
+31%
3.54
-24%
0
0
0
132
Dickson, John
$20,4M
$5,5M
26.8%
45308
Private / Semi-Private Rooms
Salem Place Nursing and Rehabilitation Center
-
NH

Nursing Home Licensed facility providing 24/7 skilled nursing care for residents with complex, ongoing medical needs. Staffed by RNs, LPNs, and CNAs. Inspected and star-rated annually by CMS. Accepts Medicare (short-term rehab) and Medicaid (long-term care).

RC

Respite Care Short-term temporary care — days to weeks — to give family caregivers a break. Full care provided during the stay. Often used after hospitalization or to trial a facility before a permanent placement decision.

Conway
-
-
-
-
-
-
-
0
0
0
-
-
-
-
-
-
Private / Semi-Private Rooms

Places of interest near Heritage Living Center

Address 2.1 miles from city center

Address 1175 Morningside Dr, Conway, AR 72034

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Quality of care over time

These measures show how residents usually do over time at this home, based on health outcomes and preventive care.

Long-stay resident measures
Significantly above average Info CMS star rating based on long-stay quality measure performance. 5 stars = significantly above average, 1 star = significantly below average.
Hospitalizations per 1,000 days Info Number of hospitalizations per 1,000 long-stay resident days. 1.78
10% better than Arkansas average

Arkansas average: 1.97

ED visits per 1,000 days Info Number of outpatient emergency department visits per 1,000 long-stay resident days. 1.84
16% better than Arkansas average

Arkansas average: 2.18

Short-stay resident measures
Above average Info CMS star rating based on short-stay quality measure performance. 5 stars = much above average, 1 star = much below average.
Re-hospitalized after SNF stay Info Percentage of short-stay residents who were re-hospitalized after their nursing home admission. 29.3%
16% worse than Arkansas average

Arkansas average: 25.2%

Emergency department visits Info Percentage of short-stay residents who had an outpatient emergency department visit. 10.7%
22% better than Arkansas average

Arkansas average: 13.8%

Falls with major injury Info Percentage of SNF residents who experience falls with major injury during their stay. 0.0%
100% better than Arkansas average

Arkansas average: 0.8%

Ability to care for self at discharge Info Percentage of residents at or above expected ability to care for themselves at discharge. 62.8%
17% better than Arkansas average

Arkansas average: 53.7%

Successful return to home or community Info Rate of successful return to home or community from a skilled nursing facility. 55.3%
9% better than Arkansas average

Arkansas average: 50.6%

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Financial Aid for Arkansas Seniors

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ARChoices

Arkansas Medicaid ARChoices

Age 65+ or 21+ with disability, Arkansas resident, Medicaid- eligible, nursing home-level care need.

~$2,829/month (300% FBR, individual).

$2,000 (individual), $3,000 (couple).

Rural focus; possible waitlists.

Choices in Living Resource Center

Arkansas Choices in Living

Age 60+, Arkansas resident.

No strict limit; prioritizes low-income.

Not applicable.

Limited direct funding; mostly referral-based.

Living Choices Assisted Living Waiver

Arkansas Medicaid Living Choices Assisted Living Waiver

Age 65+, Arkansas resident, requires nursing home-level care, lives in a Level II assisted living facility.

~$2,829/month (300% FBR, individual).

$2,000 (individual), $3,000 (couple); spousal rules apply.

Limited provider network; excludes Level I facilities (no nursing services).

Program of All-Inclusive Care for the Elderly (PACE)

Arkansas Medicaid PACE

Age 55+, Arkansas resident, nursing home-level care, safe with PACE support.

~$2,829/month (300% FBR).

$2,000 (individual), $3,000 (couple).

Limited geographic availability.

Arkansas State Plan Personal Care

Arkansas Medicaid Personal Care Program

Any age, Arkansas resident, needs ADL/IADL help, Medicaid-eligible.

~$1,004/month (individual).

$9,660 (individual), $14,470 (couple).

No nursing home-level care requirement.

Senior Community Service Employment Program (SCSEP)

Arkansas SCSEP (federally funded, state-administered)

Age 55+, unemployed, low-income, Arkansas resident.

~$1,983/month (125% FPL).

Not specified.

Priority for veterans, rural residents.

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