We arrange tours, appointments, and even moving support so you don’t have to
Sunrise of Lincroft is a senior living community situated in a convenient Lincroft, New Jersey location, offering an individualized, hassle-free lifestyle where residents can easily dive into their hobbies, social events, and enjoy fine cuisine. The community provides room rates starting at $4,834 per month and works closely with each resident to develop a personalized plan that caters to their unique personality and supports their health needs. Sunrise of Lincroft’s compassionate and experienced caregivers are prepared to assist residents in whatever ways they can, serving as expert listeners and qualified professionals who strive to know each individual on a deep level.
Residents at Sunrise of Lincroft quickly become part of the family, finding friends who are eager to experience life together and share in the community’s programs and services. The community’s chefs are from-scratch experts in the kitchen, creating mouth-watering dishes with fresh, seasonal ingredients, while residents enthusiastically participate in the ArmChair Tour club, virtually visiting exotic places around the world. Sunrise of Lincroft serves residents with various needs, including memory care, assisted living, and hospice coordination, ensuring a supportive and enriching living environment for all. The community is conveniently located in Lincroft, NJ, directly off Exit 109 from the Garden State Parkway and less than an hour from Newark Airport, with easy access to nearby attractions, shopping, and medical facilities.
Lower than the New Jersey average: 77%Sunrise of Lincroft is legally operated by Welltower Opco Group Llc, and administrated by Ms. Wendy Mcguire.
Officers are individuals or entities with formal legal or financial responsibility for the organization that owns this facility
Brewer Holdco INC, Welltower INC, Living Holdings Sunrise Third Seni, Living Investme Sunrise Senior
Key information about the people who lead and staff this community.
In New Jersey, the Department of Health, Health Facilities Evaluation and Licensing conducts mandatory unannounced surveys to ensure facilities provide safe and effective resident care.
This scorecard compares key inspection, citation, and complaint metrics at this facility against the New Jersey state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.
Inspections
| This Facility | NJ Average | vs. NJ Avg |
|---|---|---|---|
|
Total inspections
Combined count of all routine and focused inspections. Excludes complaint investigations.
| 5 | 9 | This facility has 44% fewer total inspections than a typical New Jersey assisted living residence (5 vs. NJ avg 9).↓ 44% better |
|
Complaint investigations
On-site investigations triggered by complaints filed with New Jersey regulators.
| 5 | 3 | This facility has 67% more complaint investigations than a typical New Jersey assisted living residence (5 vs. NJ avg 3).↑ 67% worse |
An editor-reviewed summary of the themes and findings across this facility's recent inspection reports.
The most recent inspection on November 20, 2025, did not identify any deficiencies. Earlier inspections, including a complaint investigation on April 27, 2023, found the facility to be in substantial compliance with applicable standards. Inspectors did not cite any issues related to resident care, safety, or documentation in the available reports. No fines, enforcement actions, or license suspensions were listed in the available reports. The inspection history suggests consistent compliance with regulatory requirements.
Read the full inspection reports for this facility, including detailed findings and corrective actions.
Show Inspection Reports
Pets Allowed
Housing Options: Studio / 1 Bed / 2 Bed
Building Type: Two-story
Transportation Services
Fitness and Recreation
6.7 miles from city center
Estimated distance in miles from Lincroft's city center to Sunrise of Lincroft's address, calculated via Google Maps.
— 3.54 miles to nearest hospital (HMH Riverview Medical Center)
Add your location
Sunrise of Lincroft is located in Lincroft, New Jersey.
Here are the financial assistance programs available to residents in New Jersey.
The information below is reported by the New Jersey Department of Health, Health Facilities Evaluation and Licensing.
| Brookdale Cape May |
AL Assisted Living A licensed, long-term care setting for seniors or individuals with disabilities who need help with daily activities — like bathing, dressing, and medication management — but not 24-hour skilled nursing. Offers housing, meals, and around-the-clock support while aiming to maximize resident independence.
MC Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk. | Cape May Court House | 146 | Yes | 38 | Studio / 1 Bed / 2 Bed | Emeritus Corporation | Mr. John Blake | 46.6% | - | 3 | 1 |
| Brighton Gardens of Middletown |
AL Assisted Living A licensed, long-term care setting for seniors or individuals with disabilities who need help with daily activities — like bathing, dressing, and medication management — but not 24-hour skilled nursing. Offers housing, meals, and around-the-clock support while aiming to maximize resident independence.
MC Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk. | Middletown Township (Nj 35) | 132 | Yes | 53 | Studio / 1 Bed / 2 Bed | Prime Care One, LLC | Ms. Denise Swan | 65.9% | - | 3 | 1 |
| Sunrise of Lincroft |
AL Assisted Living A licensed, long-term care setting for seniors or individuals with disabilities who need help with daily activities — like bathing, dressing, and medication management — but not 24-hour skilled nursing. Offers housing, meals, and around-the-clock support while aiming to maximize resident independence.
MC Memory Care Secured, specialized care for people living with Alzheimer's or dementia. Staff trained in cognitive impairment, with higher staff-to-resident ratios and an environment designed to reduce confusion and wandering risk. | Lincroft | 85 | Yes | 56 | Studio / 1 Bed / 2 Bed | Welltower Opco Group LLC | Ms. Wendy Mcguire | 68.2% | A- | 5 | 5 |
Sunrise of Lincroft is in the Lincroft neighborhood of Lincroft.
The legal owner and operator of Sunrise of Lincroft is Welltower Opco Group Llc.
Sunrise of Lincroft has a walk score of 56. Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.
According to NJ state health department records, Sunrise of Lincroft's license number is COGCWM.
According to NJ state health department records, Sunrise of Lincroft's license expires on December 31, 2025.
Sunrise of Lincroft's occupancy is 68%.
Ms. WENDY MCGUIRE is the administrator of Sunrise of Lincroft.
Care Cost Calculator: See Prices in Your Area
Nursing Home Data Explorer
Don’t Wait Too Long: 7 Red Flag Signs Your Parent Needs Assisted Living Now
The True Cost of Assisted Living in 2025 – And How Families Are Paying For It
Understanding Senior Living Costs: Pricing Models, Discounts & Financial Assistance
Thank you for your interest!
Our team will be in touch shortly to help with next steps.
