Heritage of Portage

Overview of Heritage of Portage

Heritage of Portage has been part of Portage, Wisconsin for 23 years now, a 66-bed assisted living community at 2685 Airport Rd in Columbia County, run by Sha Msl Portage Opco LLC and administered by Tom Ostrom. The neighborhood is somewhat walkable, so a few errands are doable on foot, but most days still call for a car.

The community sits at 98 percent occupancy, which says something about how families have responded to the place. Each apartment comes with its own kitchenette, a private bath with a walk-in shower, and a closet, small things that add up to residents keeping some independence inside a supported setting. Beyond the apartments, there’s a rehabilitation gym, private dining rooms, a spa, and an on-site salon and barbershop.

Pricing starts at $500 a month and climbs to $6,000 depending on care level and apartment type, a wide enough range that it’s worth a direct conversation about what fits a specific situation. Wisconsin’s Department of Health Services, Division of Quality Assurance, handles inspections statewide, and here those inspections have tended to center on medication management and staffing credentials rather than anything tied to direct hands-on care.

Altogether, this is a long-running assisted living community built around private apartment living, on-site rehab access, and a fuller-than-usual amenity list, the kind of setup suited to residents who want support nearby without giving up their own space.

By The Numbers

Community insights.

Bed count Info A moderately sized community that may balance personal attention with shared amenities and social activities. 66 Rank #164 / 494Bed count — State benchmarkedThis home is ranked 164th out of 494 homes we track in Wisconsin for bed count. Shows this facility's certified or reported bed count compared to other Wisconsin facilities. Larger communities may offer more amenities, programs, and on-site services for residents and families.Communities with the same value for a metric share the same rank. Rankings cover every community we track in Wisconsin that reports data for that category. Communities without available data are excluded, so the pool size varies from metric to metric.Click the rank badge to see the full State ranking.Click here to see the full State ranking.

Smaller home · May offer a more intimate, personalized care environment.

Years of operating Info A longer operating history, which may indicate experience navigating regulations and delivering ongoing care. Rank #49 / 341Years in operation — State benchmarkedThis home is ranked 49th out of 341 homes we track in Wisconsin for years in operation. Shows how long this facility has been in operation compared to other Wisconsin facilities. Longer operating histories may benefit residents, families, and staff.Communities with the same value for a metric share the same rank. Rankings cover every community we track in Wisconsin that reports data for that category. Communities without available data are excluded, so the pool size varies from metric to metric.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
23 years
Walk Score Info Somewhat walkable. A few nearby services may be reachable on foot, but most trips require transportation. Rank #252 / 556Walk Score — State benchmarkedThis home is ranked 252nd out of 556 homes we track in Wisconsin for walk score. Shows how walkable this facility's neighborhood is compared to the average walk score across Wisconsin facilities. Higher scores benefit residents, families, and staff.Communities with the same value for a metric share the same rank. Rankings cover every community we track in Wisconsin that reports data for that category. Communities without available data are excluded, so the pool size varies from metric to metric.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
47 / 100
Occupancy rate Info Occupancy higher than 95% suggests steady demand, but availability may be limited. Rank #24 / 399Occupancy rate — State benchmarkedThis home is ranked 24th out of 399 homes we track in Wisconsin for occupancy. Shows this facility's occupancy rate versus the Wisconsin average, with its Statewide rank out of 399. Higher occupancy signals strong local demand and financial stability.Communities with the same value for a metric share the same rank. Rankings cover every community we track in Wisconsin that reports data for that category. Communities without available data are excluded, so the pool size varies from metric to metric.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
99% This home is often near full
Higher than the Wisconsin average: 70%
Occupied beds
65 / 66
BBB Rating Info An independent rating from the Better Business Bureau based on factors such as complaint history, transparency, and business practices.
A+ Not Accredited
How BBB ratings work

About this community

License Details

Facility TypeCertified
IssuanceApril 7, 2015
CountyColumbia

Ownership & Operating Entity

Heritage of Portage is legally operated by Sha Msl Portage Opco LLC, and administered by Tom Ostrom.

Staffing

Key information about the people who lead and staff this community.

Leadership

ContactLacy Dixon (per state records, record updated Jul 2026)

Additional Policies & Features

Pets not allowed
Gender ServedBoth

Rate Information (WI)

Monthly Rate Range $500 - $6,000

Contact Heritage of Portage

Inspection History

In Wisconsin, the Department of Health Services, Division of Quality Assurance performs unannounced onsite surveys to ensure that long-term care facilities meet health and safety laws.

Since 2023 · 3 years of data These figures come from state-published and/or federal inspection records. The period covered can vary depending on document availability. 5 deficiencies 7 inspections

Inspection Scorecard Info This scorecard compares key inspection, deficiency, and complaint metrics at this facility against the Wisconsin state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.

Since 2023 vs. Wisconsin state average
Overall vs. WI average 0 Worse No metrics in this bucket. 2 Better Metrics better than Wisconsin average:
• Total deficiencies (58% below)
• Deficiencies per inspection (60% below)

Deficiencies Info Deficiencies are formal regulatory issues recorded during state inspections.

This FacilityWI Averagevs. WI Avg
Total deficiencies Info Formal regulatory issues recorded by inspectors across all inspection types. 512 This facility has 58% fewer total deficiencies than a typical Wisconsin assisted living residence (5 vs. WI avg 12).↓ 58% better
Deficiencies per inspection Info Average deficiencies per inspection. 0.71.75 This facility has 60% fewer deficiencies per inspection than a typical Wisconsin assisted living residence (0.7 vs. WI avg 1.75).↓ 60% better

Inspections Info State inspections evaluate whether the facility meets health and safety standards.

This FacilityWI Averagevs. WI Avg
Total inspections Info Combined count of all inspections conducted at this facility. 75 This facility has had 40% more total inspections than the Wisconsin average (7 vs. WI avg 5). More inspections can mean more regulatory scrutiny rather than worse care.↑ 40% more

Places of interest near Heritage of Portage

Address 1.7 miles from city center Info Estimated distance in miles from Portage's city center to Heritage of Portage's address, calculated via Google Maps. — 0.58 miles to nearest hospital (Aspirus Divine Savior Hospital)

Calculate Travel Distance to Heritage of Portage

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Address

Compare Assisted Living around Madison

Info below is compiled from the WI Dept. of Health Services (DHS), senior community websites & trusted data sources such as Walk Score & BBB.

Communities are listed from highest to lowest based on our ranking methodology.

Care Types in This Table AL (Assisted Living): Housing with help for daily activities like bathing, dressing, and medication, without 24-hour skilled nursing. MC (Memory Care): Secured, specialized care for people living with Alzheimer's or dementia. RC (Respite Care): Short-term temporary care that gives family caregivers a break. IL (Independent Living): Community living with dining, activities, and transportation for active seniors who need little personal care.
City and state of the facility. Used for mapping and state-average comparisons.
Licensed bed capacity (maximum allowed). Not the same as how many beds are currently filled.
Indicates whether residents are allowed to have pets in the facility.
Third-party neighborhood walkability score (0–100). Convenience/context metric, not a healthcare quality measure.
Description of bed or unit types offered (e.g. assisted living, memory care), as reported in state or facility disclosures.
Number of years the company has been in operation.
Reported or derived occupancy for the facility—typically how fully licensed capacity is utilized. Compare across peers in the same market.
Better Business Bureau grade for the operating company. Reflects complaint handling and business practices, not clinical care quality.
A named contact for the facility. Hover the name to see their role — Administrator (state administrator of record or facility-provided administrator), Nursing Director, Medical Director, or Staff. The most authoritative available is shown.
Name of the licensed owner, operator, or managing entity as filed with the state. Useful for grouping facilities under the same organization.
Count of regulatory inspections in the reporting window. Higher volume can reflect more oversight visits, complaint-driven surveys, or routine licensure cycles.
Number of inspections triggered by complaints or allegations. Useful for spotting facilities that receive frequent complaint-driven scrutiny.
Total count of deficiencies (cited regulatory issues) recorded in the selected reporting period. Read alongside inspection counts for context.
The average number of deficiencies this facility receives each time it's inspected, calculated as total deficiencies ÷ total inspections. A lower number suggests more consistent compliance with safety and care standards.
Heritage of Portage
AL
Portage
66
Facility 66
WI AVG 61
Rank #164 / 494
No
47
Facility 47
WI AVG 44
Rank #252 / 556
-
23
Facility 23
WI AVG 12
Rank #49 / 341
98.5%
Facility 98.5%
WI AVG 74.6%
Rank #24 / 399
A+Tom OstromSha Msl Portage Opco LLC7
3
Facility 3
WI AVG 4
Rank #143 / 310
5
Facility 5
WI AVG 12
Rank #165 / 310
0.7
Facility 0.7
WI AVG 2.4
Rank #117 / 310
Attic Angel Community
AL
IL
MC
RC
Middleton
66
Facility 66
WI AVG 61
Rank #164 / 494
No
63
Facility 63
WI AVG 44
Rank #140 / 556
-
28
Facility 28
WI AVG 12
Rank #27 / 341
77.3%
Facility 77.3%
WI AVG 74.6%
Rank #204 / 399
A+Kimberly BlumAttic Angel Place3
1
Facility 1
WI AVG 4
Rank #59 / 310
2
Facility 2
WI AVG 12
Rank #100 / 310
0.7
Facility 0.7
WI AVG 2.4
Rank #117 / 310
Home Again Assisted Living Waunakee
AL
IL
MC
Waunakee
64
Facility 64
WI AVG 61
Rank #170 / 494
No
13
Facility 13
WI AVG 44
Rank #478 / 556
Studio / Suite
11
Facility 11
WI AVG 12
Rank #120 / 341
87.5%
Facility 87.5%
WI AVG 74.6%
Rank #110 / 399
A+Melissa OconnorHome Again Assisted Living Inc2
1
Facility 1
WI AVG 4
Rank #59 / 310
0
Facility 0
WI AVG 12
Rank #1 / 310
0.0
Facility 0.0
WI AVG 2.4
Rank #1 / 310
Renaissance Senior Living of Hilldale
AL
IL
MC
Madison (Madison Yards At Hill Farms)
64
Facility 64
WI AVG 61
Rank #170 / 494
No
85
Facility 85
WI AVG 44
Rank #20 / 556
Studio / 1 Bed / 2 Bed
4
Facility 4
WI AVG 12
Rank #241 / 341
60.9%
Facility 60.9%
WI AVG 74.6%
Rank #310 / 399
-Bryan CookMadison Senior Services LLC1
1
Facility 1
WI AVG 4
Rank #59 / 310
0
Facility 0
WI AVG 12
Rank #1 / 310
0.0
Facility 0.0
WI AVG 2.4
Rank #1 / 310
Madison Pointe Senior Living
AL
MC
RC
Madison (Burke Heights)
47
Facility 47
WI AVG 61
Rank #302 / 494
Yes
37
Facility 37
WI AVG 44
Rank #325 / 556
Private Rooms
11
Facility 11
WI AVG 12
Rank #120 / 341
83.0%
Facility 83.0%
WI AVG 74.6%
Rank #151 / 399
A+Brian HulseMadison Senior Living Inc9
7
Facility 7
WI AVG 4
Rank #245 / 310
4
Facility 4
WI AVG 12
Rank #149 / 310
0.4
Facility 0.4
WI AVG 2.4
Rank #90 / 310

Financial Assistance for
Assisted Living in Wisconsin

Heritage of Portage is located in Portage, Wisconsin.
Here are the financial assistance programs available to residents in Wisconsin.

Get Financial aid guidance

Family Care Program

WI Medicaid Family Care

Age 65+ or disabled
General Wisconsin resident, Medicaid-eligible, long-term care need.
Income Limits (2025) ~$2,829/month 300% FBR, individual
Asset Limits $2,000 (individual), $3,000 (couple).
WI

Managed care model; rural/urban balance.

Benefits
Personal care (5-7 hours/day) Respite (240 hours/year) Adult day care ($65/day) Home modifications ($1,500 avg.)

Wisconsin Caregiver Support Program

WI NFCSP Respite

Age Caregiver of someone 60+ (or with dementia)
General Wisconsin resident.
Income Limits No strict limit; prioritizes low-income.
Asset Limits Not applicable.
WI

High rural demand; ADRC coordination.

Benefits
In-home respite (4-6 hours/day) Adult day care (~$65/day) Short-term facility care (up to 5 days)

IRIS (Include, Respect, I Self-Direct)

Wisconsin IRIS

Age 65+ (or disabled 18+)
General WI resident, Medicaid-eligible, NFLOC.
Income Limits (2025) ~$2,829/month; QIT optional.
Asset Limits $2,000 (individual), $3,000 (couple).
WI

Flexible budget; serves ~20,000; participant hires caregivers.

Benefits
Personal care (custom hours) Respite Home mods Equipment Transportation Support services

SeniorCare Prescription Drug Assistance

Wisconsin SeniorCare

Age 65+
General WI resident, US citizen/qualified immigrant, not on full Medicaid.
Income Limits (2025) ~$24,980-$34,980/year (Level 1-2B, individual); varies by level.
Asset Limits None.
WI

Four benefit levels; serves ~50,000 annually.

Benefits
$5 generic/$15 brand copays (Level 1); deductibles ($500-$850) for higher levels; covers most Rx drugs

Medicare Savings Program (MSP)

Wisconsin Medicare Savings Program

Age 65+ or disabled
General WI resident, Medicare Part A/B.
Income Limits (2025) ~$2,510/month (QMB), ~$3,380/month (SLMB), ~$3,598/month (QI)—individual.
Asset Limits $9,430 (individual), $14,130 (couple).
WI

Includes Extra Help for Part D; no waitlist.

Benefits
Covers Part B premiums ($174.70/month) Deductibles ($240/year) Copays (~20%)

Wisconsin Home Energy Assistance Program (WHEAP)

Wisconsin WHEAP

Age 60+ prioritized
General WI resident, low-income household.
Income Limits (2025) ~$3,970/month 185% FPL
Asset Limits Not assessed.
WI

Covers gas, electric, wood; crisis aid available.

Benefits
Heating/electric aid ($300-$1,000/season) Crisis aid ($500 max) Weatherization

VA Aid and Attendance (A&A) and Housebound Benefits

Wisconsin VA Aid and Attendance/Housebound

Age 65+ or disabled veteran/spouse
General WI resident, wartime service, ADL help (A&A) or homebound.
Income Limits (2025) Net income < ~$1,984/month (veteran with dependent, A&A); pension offsets income.
Asset Limits ~$155,356 net worth
WI

High rural veteran use; supports care costs.

Benefits
Cash (~$1,433-$2,642/month veteran, ~$951-$1,318 spouse) for care costs

Property Tax Deferral Loan Program

Wisconsin Property Tax Deferral Loan

Age 65+
General WI resident, homeowner, live in home 6+ months/year.
Income Limits (2025) ~$24,980/year household
Asset Limits Home equity < $500,000; limited other assets.
WI

Saves ~$500-$1,500/year; interest ~2%-3%.

Benefits
Deferred tax payment (~$500-$1,500/year avg.)

Senior Farmers’ Market Nutrition Program (SFMNP)

Wisconsin SFMNP

Age 60+
General WI resident, low-income.
Income Limits (2025) ~$2,322/month 185% FPL
Asset Limits Not assessed.
WI

Vouchers (~$45/season); serves ~15,000 annually.

Benefits
Vouchers (~$45/season) for produce at farmers’ markets

Frequently Asked Questions about Heritage of Portage

Who is the owner of Heritage of Portage?

Heritage of Portage is legally operated by Sha Msl Portage Opco LLC, and administered by Tom Ostrom.

Is Heritage of Portage in a walkable area?

Heritage of Portage has a walk score of 47. Somewhat walkable. A few nearby services may be reachable on foot, but most trips require transportation.

What is the occupancy rate at Heritage of Portage?

Heritage of Portage's occupancy is 99%.

How long has Heritage of Portage been in business?

Heritage of Portage has been operating for approximately 23 years, based on available licensing and registration records.

Are pets allowed at Heritage of Portage?

No, Heritage of Portage has a no-pet policy.

Who is the administrator of Heritage of Portage?

Tom Ostrom is the administrator of Heritage of Portage.

How many beds does Heritage of Portage have?

Heritage of Portage has 66 beds.

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