(888) 927-9409
Pricing Call
(888) 927-9409
Amaran Senior Living
Assisted Living & Memory Care · Albuquerque, NM
Exterior view of Amaran Senior Living at dusk Outdoor space with seating and putting green Outdoor garden area with seating and plant beds Bright dining room with residents enjoying meals

Amaran Senior Living

Assisted Living & Memory Care · Albuquerque, NM
9100 Holly Ave Ne, Albuquerque, NM 87122 View map Calculator: See prices in your area
Contact Us Explore Open Rooms
Calculator: See prices in your area

Overview of Amaran Senior Living

Facebook

Amaran Senior Living is situated in the Northeast Heights neighborhood of Albuquerque, which is known for its scenic views of the Sandia Mountains. The area is a peaceful residential community, offering a secure and calm environment for seniors to live. In addition, the community is easily accessible to a range of shopping centers, restaurants, and medical facilities, ensuring residents have easy access to necessary services. The location also provides numerous opportunities for leisure and recreation, allowing residents to enjoy a fulfilling and enriching retirement lifestyle.

The various levels of care offered at the facility include assisted living, memory care, and respite care. There are various shared areas within the community. These include the dining room, fitness center, library, and outdoor spaces. The community also works hard to create an inviting and stimulating environment for its residents, with a range of social and recreational activities available.

Facility Direct Line (505) 436-1271
Facility Direct Line (505) 436-1271
Facebook
Bed community size
82-bed community Rank #55 / 144Bed count — State benchmarkedThis home is ranked 55th out of 144 homes in New Mexico for bed count. Shows this facility's certified or reported bed count compared to other New Mexico facilities. Larger communities may offer more amenities, programs, and on-site services for residents and families.Facilities with the same value for a metric share the same rank. Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
A larger shared setting that may offer more common spaces and organized community services.
Years in operation
5 years in operation
An established community with some operational experience and growing routines.
Walk Score
Walk Score: 55 / 100 Rank #85 / 207Walk Score — State benchmarkedThis home is ranked 85th out of 207 homes in New Mexico for walk score. Shows how walkable this facility's neighborhood is compared to the average walk score across New Mexico facilities. Higher scores benefit residents, families, and staff.Facilities with the same value for a metric share the same rank. Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.
BBB Rating
BBB Rating: A+ (Not Accredited)
An independent rating from the Better Business Bureau based on factors such as complaint history, transparency, and business practices.
How BBB ratings work

About this community

Occupancy

Occupancy rate
90%
Rank #30 / 108Occupancy rate — State benchmarkedThis home is ranked 30th out of 108 homes in New Mexico for occupancy. Shows this facility's occupancy rate versus the New Mexico average, with its Statewide rank out of 108. Higher occupancy signals strong local demand and financial stability.Facilities with the same value for a metric share the same rank. Rankings are based only on facilities in New Mexico that report data for that category. Facilities without available data are excluded from the ranking.Click the rank badge to see the full State ranking.Click here to see the full State ranking.
Higher than the New Mexico average: 78.9%
Occupied beds
74 / 82
Average occupied beds in New Mexico homes 82 beds

License Details

Facility TypeAssisted Living Facility
CountyBernalillo

Ownership & Operating Entity

Amaran Senior Living is legally operated by Hira LLC, and administered by Shellie Sims.

Safety & Compliance

Safety FeaturesGPS Air Ionizer/Purifier system that reduces airborne particles, allergens, and pathogens

Staffing

Key information about the people who lead and staff this community.

Leadership

ContactShellie Sims (per state records, record updated Jul 2026)

Staffing & Medical

2 services
Licensed Nurses/CNAs
24-Hour Staffing

Memory & Specialized Care

1 service
No Alzheimer's certification

Contact Information

Email shellie@amaranseniorliving.com
Fax(505) 835-5624

Amenities & Lifestyle

Premium Features
Spacious Private Apartments
24/7 Care Partners
Gps Air Ionizer/Purifier System
Organized Closet Spaces
Washer And Dryer In All Assisted Living Rooms
Motorized Window Shades In All Assisted Living Rooms
Transportation Services
Weekly Housekeeping And Linen Services
Activities
Specific ProgramsMontessori Based Approach to Care and Activities, Intergenerational Activities

Contact Amaran Senior Living

Inspection History

In New Mexico, the Department of Health, Division of Health Improvement is the primary regulatory authority that conducts unannounced inspections and investigates quality of care complaints.

Since 2021 · 5 years of data 16 deficiencies

Inspection Scorecard Info This scorecard compares key inspection, deficiency, and complaint metrics at this facility against the New Mexico state average. Metrics rated ≥15% worse than average are highlighted in red; those ≥15% better are highlighted in green.

Since 2021 vs. New Mexico state average
Overall vs. NM average 0 Worse No metrics in this bucket. 1 Better Metrics better than New Mexico average:
• Total deficiencies (47% below)

Deficiencies Info Deficiencies are formal regulatory issues recorded during state inspections.

This FacilityNM Averagevs. NM Avg
Total deficiencies Info Formal regulatory issues recorded by inspectors across all inspection types. 1630 This facility has 47% fewer total deficiencies than a typical New Mexico assisted living residence (16 vs. NM avg 30).↓ 47% better

Inspection Reports Summary Info An editor-reviewed summary of the themes and findings across this facility's recent inspection reports.

  • January 13, 2025 complaint survey found no deficiencies after investigating two complaint intakes.
  • June 27, 2023 follow-up survey found uncorrected deficiencies in fire drill documentation for April and May 2023.
  • December 15, 2022 complaint survey cited five deficiencies including medication management errors and fire safety violations such as missing annual fire inspection and unsafe oxygen storage.
Show Inspection Reports

What does this home offer?

Minimum age icon
Minimum age icon

Minimum Age: 55 Years Old

Pets allowed icon
Pets allowed icon

Pets Allowed

Housing options icon
Housing options icon

Housing Options: 1 Bed / 2 Bed

Building type icon
Building type icon

Building Type: Two Stories

Care cost icon
Care cost icon

Care Cost

Transportation services icon
Transportation services icon

Transportation Services

Fitness and recreation icon
Fitness and recreation icon

Fitness and Recreation

Managed by Shellie Sims

Executive Director

Over 26 years of experience

Shellie Sims brings over 26 years of dedicated service to seniors, with experience across skilled nursing, hospice, home health, assisted living, and memory care. A native New Mexican and graduate of NMSU in community health/public health, she has been an administrator for assisted living and memory care communities for five years. Shellie is passionate about leading and inspiring her team to provide seniors with comfort, dignity, and joy at Amaran Senior Living.

Places of interest near Amaran Senior Living

Address 9.0 miles from city center Info Estimated distance in miles from Albuquerque's city center to Amaran Senior Living's address, calculated via Google Maps.

Calculate Travel Distance to Amaran Senior Living

Add your location

Address

Compare Assisted Living around Albuquerque

Info below is compiled from the NM Dept. of Health, senior community websites & trusted data sources such as Walk Score & BBB.

Communities are listed from highest to lowest based on our ranking methodology.

The Watermark at Cherry Hills
AL
MC
Albuquerque (Jade Park)
131
Facility 131
NM AVG 68
Rank #14 / 144
Yes
42
Facility 42
NM AVG 43
Rank #110 / 207
1 Bed / 2 Bed 77.1% A+Brooke KohmanShp Vi Albuquerque LLC13
2
Facility 2
NM AVG 4
Rank #29 / 83
2
Facility 2
NM AVG 5.3
Rank #14 / 83
4
Facility 4
NM AVG 30
Rank #9 / 83
0.3
Facility 0.3
NM AVG 2.7
Rank #3 / 83
Palmilla Senior Living
AL
IL
MC
Albuquerque (Cottonwood Heights)
95
Facility 95
NM AVG 68
Rank #43 / 144
Yes
31
Facility 31
NM AVG 43
Rank #130 / 207
Studio / 1 Bed 78.9% -Elizabeth WisneskiChp Albuquerque Nm Tenant Corp10
1
Facility 1
NM AVG 4
Rank #13 / 83
2
Facility 2
NM AVG 5.3
Rank #14 / 83
9
Facility 9
NM AVG 30
Rank #21 / 83
0.9
Facility 0.9
NM AVG 2.7
Rank #17 / 83
MorningStar Assisted Living of Albuquerque
AL
NH
MC
RC
Albuquerque (Countrywood Area)
85
Facility 85
NM AVG 68
Rank #53 / 144
Yes
56
Facility 56
NM AVG 43
Rank #79 / 207
Studio / 1 Bed / 2 Bed 80.0% A+Efren GallardoMs. Albuquerque Management Nm, LLC11
4
Facility 4
NM AVG 4
Rank #47 / 83
4
Facility 4
NM AVG 5.3
Rank #41 / 83
7
Facility 7
NM AVG 30
Rank #16 / 83
0.6
Facility 0.6
NM AVG 2.7
Rank #10 / 83
Amaran Senior Living
AL
MC
Albuquerque (North Albuquerque Acres)
82
Facility 82
NM AVG 68
Rank #55 / 144
Yes
55
Facility 55
NM AVG 43
Rank #85 / 207
1 Bed / 2 Bed 90.2% A+Shellie SimsHira LLC4
2
Facility 2
NM AVG 4
Rank #29 / 83
3
Facility 3
NM AVG 5.3
Rank #31 / 83
16
Facility 16
NM AVG 30
Rank #35 / 83
4.0
Facility 4.0
NM AVG 2.7
Rank #66 / 83
Avista Senior Living Albuquerque
AL
MC
Albuquerque (Eldorado Heights)
54
Facility 54
NM AVG 68
Rank #76 / 144
No
56
Facility 56
NM AVG 43
Rank #79 / 207
Private Suite / Companion Suite 55.6% A+Olivia RomeroAvista Abq, LLC1
0
Facility 0
NM AVG 4
Rank #1 / 83
1
Facility 1
NM AVG 5.3
Rank #2 / 83
1
Facility 1
NM AVG 30
Rank #2 / 83
1.0
Facility 1.0
NM AVG 2.7
Rank #19 / 83
View all Nearby Homes

Financial Assistance for
Assisted Living in New Mexico

Amaran Senior Living is located in Albuquerque, New Mexico.
Here are the financial assistance programs available to residents in New Mexico.

Get Financial aid guidance

Centennial Care Community Benefit

NM Medicaid Centennial Care

Age 65+ or disabled
General New Mexico resident, Medicaid- eligible, long-term care need.
Income Limits (2025) ~$2,829/month 300% FBR, individual
Asset Limits $2,000 (individual), $3,000 (couple) (excludes home, car).
NM

Managed care model; rural outreach efforts.

Benefits
In-home care (5-7 hours/day, e.g., bathing, dressing) Respite care (up to 240 hours/year) Adult day care (~$65/day) Medical services

New Mexico Caregiver Support Program

NM NFCSP Respite

Age Caregiver of someone 60+ (or with dementia)
General New Mexico resident.
Income Limits No strict limit; prioritizes low-income.
Asset Limits Not applicable.
NM

Limited slots; rural focus due to sparse population.

Benefits
In-home respite (4-6 hours/day) Adult day care (~$65/day) Short-term facility care (up to 5 days)

Program of All-Inclusive Care for the Elderly (PACE)

New Mexico PACE (e.g., InnovAge New Mexico PACE)

Age 55+
General NM resident (specific counties), NFLOC, safe with PACE support.
Income Limits (2025) ~$2,829/month (Medicaid-eligible); private pay option available.
Asset Limits $2,000 (individual), $3,000 (couple) for Medicaid enrollees.
NM

Available in Bernalillo, Sandoval, Valencia Counties via InnovAge.

Benefits
Personal care (5-7 hours/day) Medical care Meals Transportation Respite Therapies

Older Americans Act (OAA) Services

New Mexico Older Americans Act Services

Age 60+
General NM resident (or spouse of any age); no income/asset limits.
Income Limits (2025) None; sliding scale fees may apply for some services.
Asset Limits Not assessed.
NM

Two AAAs (Albuquerque vs. Non-Metro); services vary by region.

Benefits
Meals (home-delivered or group, ~$5-$7/meal value) Transportation Homemaker services (~4 hours/week) Respite (5 days/year) Adult day care ($50/day)

Medicare Savings Program (MSP)

New Mexico Medicare Savings Program

Age 65+ or disabled
General NM resident, Medicare Part A/B.
Income Limits (2025) ~$2,510/month (QMB), ~$3,380/month (SLMB), ~$3,598/month (QI)—individual.
Asset Limits None in NM unique among states
NM

No asset test; includes Extra Help for Part D.

Benefits
Covers Part B premiums ($174.70/month) Deductibles ($240/year) Copays (~20%)

VA Aid and Attendance (A&A) and Housebound Benefits

New Mexico VA Aid and Attendance/Housebound

Age 65+ or disabled veteran/spouse
General NM resident, wartime service, need for ADL help (A&A) or homebound.
Income Limits (2025) Net income < ~$1,984/month (veteran with dependent, A&A); pension offsets income.
Asset Limits ~$155,356 net worth limit
NM

High veteran demand in rural/urban areas.

Benefits
Cash (~$1,433-$2,642/month veteran, ~$951-$1,318 spouse) for care costs (e.g., in-home, assisted living)

Property Tax Rebate for Seniors

New Mexico Property Tax Rebate

Age 65+
General NM resident, homeowner or renter, paid property taxes.
Income Limits (2025) ~$36,000/year individual, projected
Asset Limits Not assessed.
NM

Rebate up to $250-$500; annual application required.

Benefits
Tax rebate (~$250-$500/year) to offset housing costs

Frequently Asked Questions about Amaran Senior Living

What neighborhood is Amaran Senior Living in?

Amaran Senior Living is in the North Albuquerque Acres neighborhood of Albuquerque.

Who is the owner of Amaran Senior Living?

Amaran Senior Living is legally operated by Hira LLC, and administered by Shellie Sims.

Is Amaran Senior Living in a walkable area?

Amaran Senior Living has a walk score of 55. Moderately walkable. Some errands can be accomplished on foot, with a mix of nearby amenities.

What is the occupancy rate at Amaran Senior Living?

Amaran Senior Living's occupancy is 90%.

How long has Amaran Senior Living been in business?

Amaran Senior Living has been operating for approximately 5 years, based on available licensing and registration records.

Are pets allowed at Amaran Senior Living?

Yes, Amaran Senior Living allows residents to bring their pets.

What is the best email address for Amaran Senior Living?

The team at Amaran Senior Living can be reached at shellie@amaranseniorliving.com.

Guides for Better Senior Living

Care Cost Calculator: See Prices in Your Area

Assisted Living Explorer

Don’t Wait Too Long: 7 Red Flag Signs Your Parent Needs Assisted Living Now

The True Cost of Assisted Living in 2025 – And How Families Are Paying For It

Understanding Senior Living Costs: Pricing Models, Discounts & Financial Assistance

Updated on
Pricing
More
More Actions
Contact Contact Map Book a Tour Let's Chat