Total health inspections
3
New Mexico average 6.8
Last Health inspection on Jun 2025
Mostly short-term rehab stays
Most residents typically stay for a few weeks or months before returning home or moving on.
Coronado Care Center
Nursing Home
Coronado Care Center
Nursing Home
Coronado Care Center is a skilled nursing and rehabilitation center located in Portales, NM. It offers a range of services including health care, rehabilitation, and social services to help patients regain independence. The facility provides 24-hour nursing care and personalized attention to meet the unique needs of each guest.
Quality ratings
Official CMS rating based on health inspections, staffing and quality measures.
Official CMS rating based on deficiencies found during state health inspections.
Official CMS rating based on nurse staffing hours per resident per day.
Official CMS rating based on clinical outcomes for residents.
Nursing care per resident
Average daily nursing hours per resident (adjusted for acuity). Higher values indicate more nursing time per resident.
Capacity and availability
Smaller home
May offer a more intimate, personalized care environment.
Total beds
80
This home usually has limited availability
Occupancy is moderate, suggesting balanced demand.
Occupancy rate
87.4%
Residents per day (avg)
74
Occupancy rate
87.4%
Residents per day (avg)
74
Who this home usually serves
Show admissions and discharges
TYPE OF STAY
Might be optimal for
Short stays
Recovery
Medicare-covered care
Breakdown by payment type
Medicare
38% of new residents, usually for short-term rehab.
Typical stay
1 - 2 months
Private pay
32% of new residents, often for short stays.
Typical stay
1 - 2 months
Medicaid
30% of new residents, often for long-term daily care.
Typical stay
10 - 11 months
Finances and operations
Proprietary home
Other
Home revenue
$8.4M
Operating loss
-$426.7K
Proprietary home
Other
Home revenue
$8,449,568.00
Operating loss
$-426,652.00
Payroll costs
The portion of the home's budget spent on staff, including nurses, caregivers, and other employees who support care and operations.
$3.6M
The portion of the home's budget spent on staff, including nurses, caregivers, and other employees who support care and operations.
Other operating costs
All remaining costs needed to run the home, such as food, utilities, building maintenance, supplies and administrative expenses.
$5.3M
All remaining costs needed to run the home, such as food, utilities, building maintenance, supplies and administrative expenses.
Total costs
$8.9M
80-bed community
A larger shared setting that may offer more common spaces and organized community services.
About this community
Facility Type
Nursing Home
Additional licensing details
CMS Certification Number:
325114
Ownership & operating entity
Coronado Care Center is administrated by MELISSA SERATT.
Owner name:
CORONADO CARE CENTER LLC
Care Services
Doctor on Staff
Nursing Services
Rehabilitation Services
Respite Care
Skilled Nursing
24-Hour Staffing
Contact Information
Fax:
(575) 359-4722
Programs & Activities
Specific Programs
Health Care, Activities, Social Services, Wound Care, Rehabilitation, Dietary and Nutritional Needs Management
Operating Hours
24/7
Dining & Nutrition
Food Description
Meals are nutritionally balanced and meet medical and faith-based food requirements.
Meals Included
Yes
Compare Nursing Homes around New Mexico
The information below is reported by the New Mexico Department of Health, Division of Health Improvement.
Coronado Care Center
-17%
-12%
+11%
SNF
Nursing Home 24/7 care needed
AL
Assisted Living For seniors needing help with daily tasks but not full-time nursing.
NM 88130
80
No
-
87.4%
$8,404,308.00
$3,572,718.00
42.5%
74.40
3.5468
-
28
-
-17%-12%+11%
Betty Dare Wellness & Rehabilitation LLC
+18%
-13%
-32%
SNF
Nursing Home 24/7 care needed
AL
Assisted Living For seniors needing help with daily tasks but not full-time nursing.
NM 88310
90
No
BRECHTELSBAUER, DAVID
53.5%
$7,296,528.00
$2,639,608.00
36.2%
53.90
3.5035
-
52
-
+18%-13%-32%
Belen Meadows Healthcare and Rehabilitation Center, LLC
+20%
-14%
+12%
SNF
Nursing Home 24/7 care needed
AL
Assisted Living For seniors needing help with daily tasks but not full-time nursing.
NM 87002
120
No
WILSON, EMMANUEL
88.7%
$12,095,676.00
$5,045,924.00
41.7%
111.40
3.4380
2
44
1
+20%-14%+12%
Artesia Healthcare & Rehabilitation Center Llc
+23%
-5%
-8%
SNF
Nursing Home 24/7 care needed
AL
Assisted Living For seniors needing help with daily tasks but not full-time nursing.
NM 88210
65
No
ARTESIA HEALTHCARE & REHABILITATION CENTER, LLC
72.5%
$6,343,725.00
$3,860,972.00
60.9%
46.00
3.8218
-
35
1
+23%-5%-8%
Aztec Healthcare, LLC
-34%
-20%
+16%
SNF
Nursing Home 24/7 care needed
AL
Assisted Living For seniors needing help with daily tasks but not full-time nursing.
NM 87410
86
No
-
91.2%
$9,558,894.00
$4,849,416.00
50.7%
81.80
3.2043
3
33
4
-34%-20%+16%
Coronado Care Center
Type of care:
SNF
AL
Community:
NM 88130
Bed Count:
80
Pets Allowed:
No
CCN:
325114
Occupancy:
87.4%
Home Revenue:
$8,404,308.00
Payroll Costs:
$3,572,718.00
Payroll %:
42.5%
Avg Residents/Day:
74.40
Overall Rating:
Adj Nurse Hours:
3.5468
Health Insp Rating:
Staffing Rating:
QM Rating:
Citations:
28
RN share vs State Avg:
-17%
-17%
Staffing vs State Avg:
-12%
-12%
Occupancy vs State Avg:
+11%
+11%
Betty Dare Wellness & Rehabilitation LLC
Type of care:
SNF
AL
Community:
NM 88310
Bed Count:
90
Pets Allowed:
No
Operator:
BRECHTELSBAUER, DAVID
CCN:
325061
Occupancy:
53.5%
Home Revenue:
$7,296,528.00
Payroll Costs:
$2,639,608.00
Payroll %:
36.2%
Avg Residents/Day:
53.90
Overall Rating:
Adj Nurse Hours:
3.5035
Health Insp Rating:
Staffing Rating:
QM Rating:
Citations:
52
RN share vs State Avg:
+18%
+18%
Staffing vs State Avg:
-13%
-13%
Occupancy vs State Avg:
-32%
-32%
Belen Meadows Healthcare and Rehabilitation Center, LLC
Type of care:
SNF
AL
Community:
NM 87002
Bed Count:
120
Pets Allowed:
No
Operator:
WILSON, EMMANUEL
CCN:
325068
Occupancy:
88.7%
Home Revenue:
$12,095,676.00
Payroll Costs:
$5,045,924.00
Payroll %:
41.7%
Avg Residents/Day:
111.40
Overall Rating:
Adj Nurse Hours:
3.4380
Health Insp Rating:
Staffing Rating:
QM Rating:
Number of Fines:
2
Citations:
44
Severe Citations:
1
RN share vs State Avg:
+20%
+20%
Staffing vs State Avg:
-14%
-14%
Occupancy vs State Avg:
+12%
+12%
Artesia Healthcare & Rehabilitation Center Llc
Type of care:
SNF
AL
Community:
NM 88210
Bed Count:
65
Pets Allowed:
No
Operator:
ARTESIA HEALTHCARE & REHABILITATION CENTER, LLC
CCN:
325128
Occupancy:
72.5%
Home Revenue:
$6,343,725.00
Payroll Costs:
$3,860,972.00
Payroll %:
60.9%
Avg Residents/Day:
46.00
Overall Rating:
Adj Nurse Hours:
3.8218
Health Insp Rating:
Staffing Rating:
QM Rating:
Citations:
35
Severe Citations:
1
RN share vs State Avg:
+23%
+23%
Staffing vs State Avg:
-5%
-5%
Occupancy vs State Avg:
-8%
-8%
Aztec Healthcare, LLC
Type of care:
SNF
AL
Community:
NM 87410
Bed Count:
86
Pets Allowed:
No
CCN:
325071
Occupancy:
91.2%
Home Revenue:
$9,558,894.00
Payroll Costs:
$4,849,416.00
Payroll %:
50.7%
Avg Residents/Day:
81.80
Overall Rating:
Adj Nurse Hours:
3.2043
Health Insp Rating:
Staffing Rating:
QM Rating:
Number of Fines:
3
Citations:
33
Severe Citations:
4
RN share vs State Avg:
-34%
-34%
Staffing vs State Avg:
-20%
-20%
Occupancy vs State Avg:
+16%
+16%Places of interest near Coronado Care Center
0.0 miles from city center
PORTALES, NM 88130
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Staffing Data
Source: CMS Payroll-Based Journal (Q2 2025)
103
Total Staff
101
Employees
2
Contractors
29,869
Total Hours (Quarter)
41
Avg Staff/Day
8
Avg Shift (hrs)
Nursing Staff Breakdown
| Role ⓘ | Count ⓘ | Avg Shift (hrs) ⓘ | Uses Contractors? ⓘ |
|---|---|---|---|
| Registered Nurse | 10 | 9.5 | No |
| Licensed Practical Nurse | 7 | 8.8 | No |
| Certified Nursing Assistant | 46 | 8.7 | No |
Staff by Category
Administration ⓘ
1 staff
8.5hs shift avg
Nursing Staff ⓘ
69 staff
8.7hs shift avg
Physicians & Practitioners ⓘ
3 staff
8.5hs shift avg
Therapy Services ⓘ
18 staff
6.8hs shift avg
Activities & Recreation ⓘ
3 staff
6.5hs shift avg
Social Services ⓘ
2 staff
3.6hs shift avg
Dietary Services ⓘ
6 staff
5.5hs shift avg
Other Services ⓘ
1 staff
8.5hs shift avg
Contractor Analysis
1.9%
of total hours from contractors
572 contractor hours this quarter
Administrator: 1
Occupational Therapy Assistant: 1
| Role ⓘ | Employees ⓘ | Contractors ⓘ | Total Staff ⓘ | Total Hours ⓘ | Days Worked ⓘ | % of Days ⓘ | Avg Shift (hrs) ⓘ |
|---|---|---|---|---|---|---|---|
| Certified Nursing Assistant | 46 | 0 | 46 | 13,838 | 91 | 100% | 8.7 |
| Registered Nurse | 10 | 0 | 10 | 3,162 | 91 | 100% | 9.5 |
| Physical Therapist | 8 | 0 | 8 | 2,327 | 91 | 100% | 7.6 |
| Licensed Practical Nurse | 7 | 0 | 7 | 1,654 | 86 | 95% | 8.8 |
| Medication Aide/Technician | 3 | 0 | 3 | 1,312 | 90 | 99% | 7.9 |
| Therapeutic Recreation Specialist | 3 | 0 | 3 | 934 | 68 | 75% | 6.5 |
| Clinical Nurse Specialist | 2 | 0 | 2 | 768 | 58 | 64% | 8.5 |
| RN Director of Nursing | 2 | 0 | 2 | 733 | 64 | 70% | 8.6 |
| Other Dietary Services Staff | 5 | 0 | 5 | 730 | 84 | 92% | 4.9 |
| Physical Therapy Aide | 4 | 0 | 4 | 595 | 68 | 75% | 7.2 |
| Occupational Therapy Aide | 1 | 0 | 1 | 584 | 72 | 79% | 8.1 |
| Respiratory Therapy Technician | 2 | 0 | 2 | 573 | 69 | 76% | 6 |
| Administrator | 0 | 1 | 1 | 544 | 64 | 70% | 8.5 |
| Nurse Practitioner | 1 | 0 | 1 | 536 | 63 | 69% | 8.5 |
| Mental Health Service Worker | 1 | 0 | 1 | 536 | 63 | 69% | 8.5 |
| Dietitian | 1 | 0 | 1 | 449 | 65 | 71% | 6.9 |
| Nurse Aide in Training | 1 | 0 | 1 | 258 | 33 | 36% | 7.8 |
| Qualified Social Worker | 2 | 0 | 2 | 214 | 58 | 64% | 3.6 |
| Physical Therapy Assistant | 2 | 0 | 2 | 98 | 55 | 60% | 1.7 |
| Occupational Therapy Assistant | 0 | 1 | 1 | 28 | 3 | 3% | 9.4 |
Health Inspection History
Inspections
Total health citations
28
Citations per inspection
9.33
Health citations are formal notices following inspections when they fail to comply with safety and care standards.
All 28 citations resulted from standard inspections.
Breakdown of citation severity (last 3 years)
Critical Health citations
0
0
100% better than New Mexico averageNew Mexico average: 1.1
Serious Health citations
0
0
100% better than New Mexico averageNew Mexico average: 1.3
0 critical citations
0 serious citations
28 moderate citations
0 minor citations
Citations history (last 3 years)
Abuse/Neglect moderate citation
Jun 13, 2025
Corrected
Environmental moderate citation
Jun 13, 2025
Corrected
Environmental moderate citation
Jun 13, 2025
Corrected
Infection Control moderate citation
Jun 13, 2025
Corrected
Data sourced from CMS Health Deficiencies reports. Citation severity codes range from A (least serious) to L (most serious). Immediate Jeopardy (J-L) citations indicate situations where the facility's noncompliance has placed residents at risk of death or serious harm.
Facility Characteristics
Source: CMS Long-Term Care Facility Characteristics (Data as of Jan 2026)
Ownership: For-Profit LLC
Part of: OPCO
Resident Census by Payment Source
76
Total Residents
Medicare
12
(15.8%)
ⓘ
Medicaid
53
(69.7%)
ⓘ
Private Pay/Other
11
(14.5%)
ⓘ
Programs & Services
Residents' Group
ⓘ
Family Engagement
Active councils help families stay involved in care decisions and facility operations.
Active
Resident Council
ⓘ
Quality of care over time
These measures show how residents usually do over time at this home, based on health outcomes and preventive care.
High-risk clinical events score
A composite score based on pressure ulcers, falls with injury, weight loss, walking ability decline, and activities of daily living decline.
7.9
A composite score based on pressure ulcers, falls with injury, weight loss, walking ability decline, and activities of daily living decline.
7.9
18% better than New Mexico averageNew Mexico average: 9.6
Functional decline score
A composite score based on activities of daily living decline, walking ability decline, and incontinence.
16.3
A composite score based on activities of daily living decline, walking ability decline, and incontinence.
16.3
11% better than New Mexico averageNew Mexico average: 18.3
Long-stay resident measures
Need for Help with Daily Activities Increased
Percent of long-stay residents whose need for help with daily activities has increased
12.1%
Percent of long-stay residents whose need for help with daily activities has increased
12.1%
23% better than New Mexico averageNew Mexico average: 15.6%
Walking Ability Worsened
Percent of long-stay residents whose ability to move independently worsened
11.6%
Percent of long-stay residents whose ability to move independently worsened
11.6%
36% better than New Mexico averageNew Mexico average: 18.3%
Low Risk Residents with Bowel/Bladder Incontinence
Percent of low risk long-stay residents who lose control of their bowels or bladder
25.3%
Percent of low risk long-stay residents who lose control of their bowels or bladder
25.3%
20% worse than New Mexico averageNew Mexico average: 21.0%
Falls with Major Injury
Percent of long-stay residents experiencing one or more falls with major injury
6.4%
Percent of long-stay residents experiencing one or more falls with major injury
6.4%
93% worse than New Mexico averageNew Mexico average: 3.3%
High Risk Residents with Pressure Ulcers
Percent of long-stay high risk residents with pressure ulcers
4.5%
Percent of long-stay high risk residents with pressure ulcers
4.5%
23% better than New Mexico averageNew Mexico average: 5.8%
Urinary Tract Infection
Percent of long-stay residents with a urinary tract infection
0.0%
Percent of long-stay residents with a urinary tract infection
0.0%
100% better than New Mexico averageNew Mexico average: 1.0%
Lost Too Much Weight
Percent of long-stay residents who lose too much weight
4.9%
Percent of long-stay residents who lose too much weight
4.9%
16% better than New Mexico averageNew Mexico average: 5.8%
Depressive Symptoms
Percent of long-stay residents who have depressive symptoms
0.4%
Percent of long-stay residents who have depressive symptoms
0.4%
76% better than New Mexico averageNew Mexico average: 1.7%
Antipsychotic Use
Percent of long-stay residents who received an antipsychotic medication
11.7%
Percent of long-stay residents who received an antipsychotic medication
11.7%
8% better than New Mexico averageNew Mexico average: 12.7%
Pneumococcal Vaccine
Percent of long-stay residents assessed and appropriately given the pneumococcal vaccine
100.0%
Percent of long-stay residents assessed and appropriately given the pneumococcal vaccine
100.0%
In line with New Mexico averageNew Mexico average: 97.2%
Influenza Vaccine
Percent of long-stay residents assessed and appropriately given the seasonal influenza vaccine
100.0%
Percent of long-stay residents assessed and appropriately given the seasonal influenza vaccine
100.0%
In line with New Mexico averageNew Mexico average: 98.7%
Short-stay resident measures
Pneumococcal Vaccine
Percent of short-stay residents assessed and appropriately given the pneumococcal vaccine
98.8%
Percent of short-stay residents assessed and appropriately given the pneumococcal vaccine
98.8%
15% better than New Mexico averageNew Mexico average: 86.1%
Antipsychotic medication increase
Percent of short-stay residents who newly received an antipsychotic medication
2.2%
Percent of short-stay residents who newly received an antipsychotic medication
2.2%
61% worse than New Mexico averageNew Mexico average: 1.3%
Influenza Vaccine
Percent of short-stay residents assessed and appropriately given the seasonal influenza vaccine
96.9%
Percent of short-stay residents assessed and appropriately given the seasonal influenza vaccine
96.9%
12% better than New Mexico averageNew Mexico average: 86.4%
Quality measures are calculated from Minimum Data Set (MDS) assessments. For most measures, lower percentages indicate better care quality.
Financial Trends
Historical financial and operational data for Coronado Care Center based on CMS SNF Cost Reports.
Occupancy Rate
87.4%
↑ 8.2pp vs 2023
Net Income
-$426,652
↓ ~$323K vs 2023
Total Payroll
$4,040,389
↑ ~$2.2M vs 2023
Profit Margin
-5.1%
↓ 2.3pp vs 2023
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