Primarily short stays
Residents typically stay for brief periods, with frequent admissions and discharges throughout the year.
Most new residents arrive under private pay (65% of admissions), and a typical private pay stay runs around 4 - 5 months.
Riverside is a 123-bed skilled nursing and long-term care facility administered by Patrick Senzig at 2575 S 7th Street in La Crosse, La Crosse County, Wisconsin. Owned and operated by a voluntary non-profit and church-run organization Bethany Lutheran Homes Inc., the facility accepts Medicare, Medicaid, and private pay. Occupancy at 77.6 percent is above the 70 percent Wisconsin average, with private pay comprising 65 percent of new admissions and a typical stay of four to five months.
CMS rates Riverside at 2 stars overall, with staffing at 10.5 percent above Wisconsin average and both health inspection and quality measures below average. Staffing is Riverside’s strongest dimension, ranking 34th of 172 Wisconsin SNFs at 5 hours 2 minutes per resident per day, 19 percent above the Wisconsin average. RN hours at 1 hour 13 minutes are 26 percent above average and the facility’s standout metric. CNA hours of 3 hours 12 minutes are 24 percent above average, and weekend total nursing at 4 hours 10 minutes is 12 percent above the state benchmark. Physical therapist hours at 2 minutes per day are 50 percent below average. Q4 2025 data show 189 total staff (143 employees, 46 contractors, 22.4 percent contractor hours), with an Active Resident Council, nurse aide training on-site, mental health service workers, a dietitian, a nurse practitioner, clinical nurse specialists, and contractor-covered therapy services across physical therapy, occupational therapy, speech-language pathology, and respiratory therapy. The inspection record is relatively favorable. Across 4 surveys since 2022 (June 2022, August 2023, August 2024, and January 2025), Riverside totaled 9 citations against a 27.3 Wisconsin average, ranked 26th of 174 Wisconsin SNFs at 2.25 citations per inspection. One critical citation was issued in January 2025 in the Abuse, Neglect, and Exploitation category, corrected, and tied to a $22,000 civil money penalty (77 percent below the $95K Wisconsin average fine). No payment denials have been issued. Quality measure performance is the biggest concern. Long-stay ED visits at 0.30 per 1,000 resident days are 86 percent better than the Wisconsin average, and hospitalizations are 27 percent better, reflecting genuine clinical management strengths. However, falls with major injury at 6.3 percent are 97 percent above the 3.2 percent Wisconsin average, antipsychotic use at 28.8 percent is 79 percent above average, and ADL decline runs 76 percent above the state benchmark. Short-stay self-care ability at discharge of 35.3 percent is 34 percent below average.
Riverside suits La Crosse County families needing a non-profit, church-operated skilled nursing facility with above-average RN and CNA staffing, a clean overall inspection record, and strong long-stay ED and hospitalization avoidance. The quality measure data on falls and their prevention protocols, antipsychotic medication review practices, and functional decline warrant inquiry with the care team.
Riverside is legally operated by Patrick Senzig.
In Wisconsin, the Department of Health Services, Division of Quality Assurance performs unannounced onsite surveys to ensure that long-term care facilities meet health and safety laws.
Deficiencies
| This Facility | WI Average | vs. WI Avg |
|---|---|---|---|
|
Total deficiencies
| 9 | 12 | This facility has 25% fewer total deficiencies than a typical Wisconsin nursing home (9 vs. WI avg 12).↓ 25% better |
|
Deficiencies per year
| 2.3 | 3 | This facility has 23% fewer deficiencies per year than a typical Wisconsin nursing home (2.3 vs. WI avg 3).↓ 23% better |
|
Deficiencies per inspection
| 2.3 | 2 | This facility has 15% more deficiencies per inspection than a typical Wisconsin nursing home (2.3 vs. WI avg 2).↑ 15% worse |
Inspections
| This Facility | WI Average | vs. WI Avg |
|---|---|---|---|
|
Total inspections
| 4 | 6 | This facility has 33% fewer total inspections than a typical Wisconsin nursing home (4 vs. WI avg 6).↓ 33% better |
Wisconsin average 6
Last Health inspection on Jan 2025
Wisconsin average 27.3
Wisconsin average 4.19
Health citations are formal notices following inspections when they fail to comply with safety and care standards.
8 of 9 citations resulted from standard inspections; and 1 of 9 resulted from complaint investigations.
Wisconsin average: 0.9
Wisconsin average: 1.2
Reporting period: October 1 – December 31, 2025 (Q4 2025). Source: CMS Payroll-Based Journal report.
Manages medical care and health needs.
Assists with medical care and medications.
Helps with daily care and mobility.
Total hours from contractors
10,915 contractor hours this quarter
| Certified Nursing Assistant | 83 | 21 | 104 | 25,470 | 92 | 100% | 7.6 |
| Registered Nurse | 21 | 3 | 24 | 6,679 | 92 | 100% | 8.2 |
| Licensed Practical Nurse | 12 | 7 | 19 | 5,907 | 92 | 100% | 8.1 |
| Clinical Nurse Specialist | 6 | 0 | 6 | 2,710 | 66 | 72% | 8 |
| Other Social Services Staff | 3 | 0 | 3 | 1,389 | 72 | 78% | 7.8 |
| Mental Health Service Worker | 3 | 0 | 3 | 1,174 | 64 | 70% | 7.2 |
| Physical Therapy Aide | 0 | 4 | 4 | 1,113 | 70 | 76% | 6.3 |
| Medication Aide/Technician | 9 | 0 | 9 | 991 | 69 | 75% | 7.8 |
| Speech Language Pathologist | 0 | 3 | 3 | 829 | 68 | 74% | 6.8 |
| Nurse Aide in Training | 3 | 0 | 3 | 531 | 51 | 55% | 6.2 |
| Nurse Practitioner | 1 | 0 | 1 | 440 | 55 | 60% | 8 |
| Administrator | 1 | 0 | 1 | 416 | 52 | 57% | 8 |
| Respiratory Therapy Technician | 0 | 3 | 3 | 269 | 53 | 58% | 5 |
| Physical Therapy Assistant | 0 | 1 | 1 | 233 | 44 | 48% | 5.3 |
| Dietitian | 1 | 0 | 1 | 205 | 30 | 33% | 6.8 |
| Qualified Social Worker | 0 | 1 | 1 | 144 | 53 | 58% | 2.7 |
| Occupational Therapy Aide | 0 | 1 | 1 | 81 | 12 | 13% | 6.8 |
| Occupational Therapy Assistant | 0 | 1 | 1 | 51 | 13 | 14% | 3.9 |
| Medical Director | 0 | 1 | 1 | 6 | 4 | 4% | 1.5 |
Includes penalties issued in 2025
Federal penalties imposed by CMS for regulatory violations, including civil money penalties (fines) and denials of payment for new Medicare/Medicaid admissions.
Source: CMS Penalties Database (Data as of Jan 2026)
Penalties are imposed by CMS for violations of federal nursing home regulations.
1 penalty in the past 3 years
Jan 22, 2025 · $22K
Last updated: Jan 2026
These measures show how residents usually do over time at this home, based on health outcomes and preventive care.
31% of new residents, usually for short-term rehab.
65% of new residents, often for short stays.
4% of new residents, often for long-term daily care.
Source: CMS Long-Term Care Facility Characteristics (Data as of Jan 2026)
Residents meet regularly to discuss policies, care quality, and activities
Organized group of residents that meets regularly to discuss facility policies, quality of life, and activities.
Historical financial and operational data for Riverside from 2011–2023, based on CMS SNF Cost Reports.
Based on CMS SNF Cost Report for fiscal year ending in 12/2023.
Residents typically stay for brief periods, with frequent admissions and discharges throughout the year.
Most new residents arrive under private pay (65% of admissions), and a typical private pay stay runs around 4 - 5 months.
Coverage residents most often arrive under.
Coverage residents most often leave under.
4.9 miles from city center
Estimated distance in miles from La Crosse's city center to Riverside's address, calculated via Google Maps.
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The information below is reported by the Louisiana Department of Health, Health Standards Section.
| Riverside | NH AL | La Crosse | - | 123
Facility
123
WI AVG
61
Rank
#26 / 496 | - |
0
Facility
0
WI AVG
42
Rank
#561 / 580 | - |
| Oak Park Nursing & Rehab Center | NH AL IL MC | Madison (North Star) | - | 100
Facility
100
WI AVG
61
Rank
#67 / 496 | A+ |
5
Facility
5
WI AVG
42
Rank
#533 / 580 | 1 Bed / 2 Bed |
| Sun Prairie Senior Living | NH ADC AL | Sun Prairie | - | 42
Facility
42
WI AVG
61
Rank
#337 / 496 | A+ |
74
Facility
74
WI AVG
42
Rank
#79 / 580 | Studio / 1 Bed / 2 Bed |
| Milwaukee Catholic Home | NH AL IL MC | Milwaukee (Northpoint) | $1,140 - $5,570 | 107
Facility
107
WI AVG
61
Rank
#55 / 496 | A+ |
83
Facility
83
WI AVG
42
Rank
#36 / 580 | 1 Bed / 2 Bed |
| Evergreen Oshkosh | NH AL HC IL MC NC | Oshkosh (Evergreen Retirement Community) | $921 - $921 | 80
Facility
80
WI AVG
61
Rank
#120 / 496 | - |
23
Facility
23
WI AVG
42
Rank
#429 / 580 | - |
Riverside is located in LA CROSSE, Wisconsin.
Here are the financial assistance programs available to residents in Wisconsin.
The legal owner and operator of Riverside is Bethany Lutheran Homes Inc.
Riverside's occupancy is 81%.
Riverside is registered as a non-profit in WI.
Patrick Senzig is the administrator of Riverside.
Riverside has 123 beds.
Riverside is located at 2575 S 7Th St, La Crosse, WI 54601.
(608) 406-3900 will put you in contact with the team at Riverside.
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