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Holiday Elm Park Estates
Independent Living & Hospice Care · Roanoke, VA
Entrance view of Holiday Elm Park Estates with landscaping Exterior view of the facility entrance during sunset Exterior view of a senior living facility entrance Spacious dining area with tables and chairs

Holiday Elm Park Estates

Independent Living & Hospice Care · Roanoke, VA
4230 Elm View Rd, Roanoke, VA 24018 View map
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Overview of Holiday Elm Park Estates

Located in the Cave Spring neighborhood of Roanoke, Virginia, Holiday Elm Park Estates is an independent living community about 4.2 miles from the city center. The community is operated by Atria Senior Living Group and led by General Manager Richard Brucki. It’s in a single 3-story building, so everyday movement around the community is relatively contained.

Residents can choose from studio, one-bedroom, and two-bedroom layouts. Apartments range from roughly 399 to 916 square feet depending on the floor plan. Each private apartment has an emergency call system for residents living independently. Weekly housekeeping and laundry service are part of daily life, reducing the upkeep residents have to manage on their own.

Dining is chef-prepared and served daily, and the community also offers on-site fitness and recreation options for residents who want to stay active. Transportation services are available as well, which can help residents get to appointments or errands without needing to drive themselves. The community is pet-friendly, so residents can keep companion animals during their stay.

The neighborhood has a Walk Score of 47, so it’s somewhat walkable. A few nearby errands may be manageable on foot, but most trips require a car or the community’s transportation service. Families touring Holiday Elm Park Estates can get a feel for the specific room layouts and daily routines.

Facility Direct Line (540) 989-2010
By The Numbers

Community insights.

Walk Score Info Car-dependent. A few nearby services may be reachable on foot, but most trips require transportation. Rank #50 / 142Walk Score — State benchmarked This independent living community is ranked 50th out of 142 independent living communities we track in Virginia for walk score. Shows how walkable this facility's neighborhood is compared to the average walk score across Virginia facilities. Higher scores benefit residents, families, and staff. Communities with the same value for a metric share the same rank. Rankings compare like with like: every independent living community we track in Virginia that reports data for that category. Independent living communities without available data are excluded, so the pool size varies from metric to metric.
47 / 100
BBB Rating Info An independent rating from the Better Business Bureau based on factors such as complaint history, transparency, and business practices.
A+ Not Accredited
How BBB ratings work

About This Community

Additional Services

1 service
Transportation

Additional Policies & Features

Pets Allowed

Room Accommodations

Building Type3-story
Room Sizes
399 - 545 sq. ft 543 - 606 sq. ft 916 sq. ft
Room Types
Studio 1 Bed 2 Bed

Contact Holiday Elm Park Estates

Type of Rooms Available

1 Bed
1 Bed
1 Bed
1 Bed
1 / 4
1 Bed
1
543 - 735 sq. ft

Living Spaces & Floor Plans for Holiday Elm Park Estates

Floor plan 1
Floor plan 1
Layout
Floor plan 2
Floor plan 2
Layout
Floor plan 3
Floor plan 3
Layout

Places of interest near Holiday Elm Park Estates

Address 4.2 miles from city center Info Estimated distance in miles from Roanoke's city center to Holiday Elm Park Estates's address, calculated via Google Maps.

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Compare Independent Living around Roanoke

Info below is compiled from the VA Depts. of Social Services & Health, senior community websites & trusted data sources such as Walk Score & BBB.

Communities are listed from highest-ranked to lowest-ranked based on our methodology.

Care Types in This Table AL (Assisted Living): Housing with help for daily activities like bathing, dressing, and medication, without 24-hour skilled nursing. NH (Nursing Home): 24/7 skilled nursing care for residents with complex, ongoing medical needs. SNF (Skilled Nursing Facility): Round-the-clock nursing care, often for recovery after surgery, injury, or illness. MC (Memory Care): Secured, specialized care for people living with Alzheimer's or dementia. RC (Respite Care): Short-term temporary care that gives family caregivers a break. IL (Independent Living): Community living with dining, activities, and transportation for active seniors who need little personal care. HC (Home Care): Professional care delivered in the person's own home, from companionship to skilled nursing. HOS (Hospice Care): Comfort-focused care for those with a terminal illness, prioritizing quality of life over treatment. CCRC (Continuing Care Retirement Community): A campus with multiple care levels so residents can age in place without moving.
City and state of the facility. Used for mapping and state-average comparisons.
Licensed bed capacity (maximum allowed). Not the same as how many beds are currently filled.
Indicates whether residents are allowed to have pets in the facility.
Third-party neighborhood walkability score (0–100). Convenience/context metric, not a healthcare quality measure.
Description of bed or unit types offered (e.g. assisted living, memory care), as reported in state or facility disclosures.
A named contact for the facility. Hover the name to see their role — Administrator (state administrator of record or facility-provided administrator), Nursing Director, Medical Director, or Staff. The most authoritative available is shown.
Reported or derived occupancy for the facility—typically how fully licensed capacity is utilized. Compare across peers in the same market.
Better Business Bureau grade for the operating company. Reflects complaint handling and business practices, not clinical care quality.
Count of regulatory inspections in the reporting window. Higher volume can reflect more oversight visits, complaint-driven surveys, or routine licensure cycles.
Share of inspections that resulted in violations, expressed as a percentage of total inspections in the window.
Regulatory visits tied to complaints or allegations in the state file—not the same as every routine survey.
Total count of violations (cited regulatory issues) recorded in the selected reporting period. Read alongside inspection counts for context.
The average number of violations this facility receives each time it's inspected, calculated as total violations ÷ total inspections. A lower number suggests more consistent compliance with safety and care standards.
Hermitage Roanoke
IL
AL
CCRC
Roanoke (Fairview)
120
Facility 120
VA AVG 124
Rank #43 / 103
Yes
32
Facility 32
VA AVG 40
Rank #89 / 142
1 Bed / 2 BedMichael Davis
30.0%
Facility 30.0%
VA AVG 69.4%
Rank #78 / 80
A+14
93%
Facility 93%
VA AVG 57.1%
Rank #93 / 97
1
Facility 1
VA AVG 7
Rank #29 / 97
43
Facility 43
VA AVG 27
Rank #78 / 96
3.1
Facility 3.1
VA AVG 1.7
Rank #83 / 96
Brandon Oaks Nursing and Rehabilitation Center
IL
AL
HC
MC
NH
SNF
Roanoke (Westland)
105
Facility 105
VA AVG 124
Rank #52 / 103
Yes
33
Facility 33
VA AVG 40
Rank #85 / 142
-Esteban Duran-Ballen
55.8%
Facility 55.8%
VA AVG 69.4%
Rank #65 / 80
-11
36%
Facility 36%
VA AVG 57.1%
Rank #16 / 97
1
Facility 1
VA AVG 7
Rank #29 / 97
20
Facility 20
VA AVG 27
Rank #49 / 96
1.8
Facility 1.8
VA AVG 1.7
Rank #49 / 96
Friendship Assisted Living, Inc.
IL
AL
MC
NH
RC
SNF
Roanoke
120
Facility 120
VA AVG 124
Rank #43 / 103
Yes
19
Facility 19
VA AVG 40
Rank #116 / 142
-Alex Parker
69.2%
Facility 69.2%
VA AVG 69.4%
Rank #48 / 80
-6
83%
Facility 83%
VA AVG 57.1%
Rank #87 / 97
0
Facility 0
VA AVG 7
Rank #1 / 97
18
Facility 18
VA AVG 27
Rank #43 / 96
3.0
Facility 3.0
VA AVG 1.7
Rank #77 / 96
Woodland Hills Independent Living, Assisted Living & Memory Care
IL
AL
MC
RC
Roanoke
130
Facility 130
VA AVG 124
Rank #35 / 103
Yes--Kennedy Flynn
72.3%
Facility 72.3%
VA AVG 69.4%
Rank #40 / 80
-68
57%
Facility 57%
VA AVG 57.1%
Rank #53 / 97
17
Facility 17
VA AVG 7
Rank #90 / 97
169
Facility 169
VA AVG 27
Rank #96 / 96
2.5
Facility 2.5
VA AVG 1.7
Rank #67 / 96
Holiday Elm Park Estates
IL
HOS
Roanoke (Cave Spring)-Yes
47
Facility 47
VA AVG 40
Rank #50 / 142
Studio / 1 Bed / 2 Bed--A+-----

Rank badges are statewide and care-type specific: each independent living community is ranked against every other VA independent living community we track that reports that metric, not just the 5 on this page. See how we rank facilities

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Financial assistance

Programs that may help with care and living costs in Virginia

Holiday Elm Park Estates is in Roanoke, Virginia. These programs may support different care settings or living expenses. A listing does not confirm this community participates; our concierge team can help confirm.

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Cash support · residential care

Auxiliary Grant Program

Virginia Auxiliary Grant (AG)

Income limit
Eligibility and grant amount depend on countable income and the applicable Auxiliary Grant rate.

Eligibility

General
Virginia Auxiliary Grant assists eligible aged blind or disabled people in participating assisted living adult foster care or approved supportive settings; not a general cash grant for any older adult living at home.
VA specifics
DARS publishes participating facilities; local social services determines individual eligibility and supplement amount.

What it provides

  • Income supplement toward eligible residential care and personal needs.
Cash support · veterans

VA Aid and Attendance (A&A) and Housebound Benefits

Virginia VA Aid and Attendance/Housebound

Who it is for
Veterans or survivors with VA pension eligibility and an Aid and Attendance or Housebound medical need
Income limit
Countable income must be below the applicable Maximum Annual Pension Rate (MAPR); the rate depends on dependents and benefit category; Qualifying unreimbursed medical expenses may reduce countable income.
Asset limit
VA pension net-worth limit is $163,699 from December 1 2025 through November 30 2026; net worth includes countable assets and annual income under VA rules.

Eligibility

General
Additional pension benefits for qualifying Veterans or survivors who satisfy VA pension eligibility and the medical requirements for Aid and Attendance or Housebound status; being an older veteran or spouse alone does not qualify.
VA specifics
This is a federal VA benefit rather than a state-specific grant; Aid and Attendance and Housebound benefits cannot be received together.

What it provides

  • Increased monthly VA pension based on the applicable MAPR less countable income.
In-home & community support

Commonwealth Coordinated Care Plus (CCC Plus) Waiver

VA Medicaid CCC Plus

Eligibility

General
Virginia Medicaid financial eligibility and an LTSS screening are required; waiver serves qualifying older adults people with physical disabilities and people with substantial medical needs who otherwise require nursing-facility or hospital care.
VA specifics
CCC Plus remains the waiver name; individual service authorization determines coverage; Managed-care arrangements must not be confused with a separate eligibility entitlement.

What it provides

  • Authorized home/community services including personal care and respite through agency or consumer-directed arrangements.
In-home & community support

Adult Services Program

Virginia Adult Services (AS)

Income limit
Home-based-service financial eligibility follows categorical or income-scale rules; SSI TANF and Auxiliary Grant recipients can meet categorical financial eligibility.
Asset limit
Adult Services financial rules count income rather than resources for the covered home-based-service determination.

Eligibility

General
Virginia Adult Services eligibility is determined through local social services assessment; services address eligible adults with impairments and needs affecting daily living.
VA specifics
Local departments administer services and service availability depends on assessed needs and resources.

What it provides

  • Assessed adult services and home-based assistance.
Medicare costs

Medicare Savings Program (MSP)

Virginia Medicare Savings Program

Who it is for
Medicare beneficiaries with limited income who need help with premiums or cost sharing

Eligibility

General
Virginia Medicare beneficiary who meets the eligibility rules of the applicable Medicare Savings Program.
VA specifics
Coverage depends on the applicable Medicare Savings Program tier.

What it provides

  • QMB provides qualifying Medicare premium and cost-sharing assistance; SLMB and QI provide Part B premium assistance.
Energy assistance

Energy Assistance Program (EAP)

Virginia Energy Assistance Program

Income limit
Gross household income at or below 150% of the federal poverty level; household-size limits apply.

Eligibility

General
Virginia household responsible for home heating or cooling expenses and meeting program requirements; additional vulnerable-household criteria apply to cooling assistance.
VA specifics
Separate Fuel Crisis Cooling and Weatherization components; Fuel applications run from the second Tuesday in October through the second Friday in November; crisis and cooling have separate windows.

What it provides

  • Eligible fuel heating-equipment emergency and cooling expenses under the relevant component.
Know before you visit

Frequently Asked Questions about Holiday Elm Park Estates

Quick answers from public records and the community's own listing.
01 What neighborhood is Holiday Elm Park Estates in?
Holiday Elm Park Estates is in the Cave Spring neighborhood of Roanoke.
02 Is Holiday Elm Park Estates in a walkable area?
Holiday Elm Park Estates has a walk score of 47. Car-dependent. A few nearby services may be reachable on foot, but most trips require transportation.
03 Are pets allowed at Holiday Elm Park Estates?
Yes, Holiday Elm Park Estates allows residents to bring their pets.
04 Are there photos of Holiday Elm Park Estates?
Yes — there are 5 photos of Holiday Elm Park Estates in the photo gallery on this page.
05 What levels of care does Holiday Elm Park Estates provide?
Holiday Elm Park Estates offers Independent Living & Hospice Care.
06 What is the address of Holiday Elm Park Estates?
Holiday Elm Park Estates is located at 4230 Elm View Rd, Roanoke, VA 24018.
07 What is the phone number of Holiday Elm Park Estates?
(540) 989-2010 will put you in contact with the team at Holiday Elm Park Estates.
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